簡(jiǎn)介：武漢理工大學(xué)碩士學(xué)位論文基于ISO9000體系的光電子企業(yè)質(zhì)量管理信息系統(tǒng)研究與應(yīng)用姓名趙春陽(yáng)申請(qǐng)學(xué)位級(jí)別碩士專業(yè)通信與信息系統(tǒng)指導(dǎo)教師郭順生20061001武漢理工大學(xué)碩士學(xué)位論文ABSTRACTTHISPAPERMAINLYINTRODUCESTHEMODERNQUALITYCONTROLSYSTEMOFIS09000SERIALSTANDARDS，F(xiàn)OCUSONTHEPROBLEMSHOWTOAPPROACHTOTHEINTEGRATIONANDPERFECTIONOFTHEIS09000SERIALSTANDARDSINTHEOPTOELECTRONICENTERPRISEBYUTILIZINGTHEINFORMATIONTECHNOLOGYDESIGNANDESTABLISHTHEPRACTICALQUALITYCONTROLSYSTEMORIENTEDTOTHEOPTOELECTRONICINDUSTRYSOTHATTHEMANAGEMENTTHOUGHTOF1809000SERIALSTANDARDSCANBCCARRIEDOUTINTHEPRODUCTIONPROCESSOFENTERPRISEEASILYTHESYSTEMRECORDSAND鋤ALYZ髂THEQUALITYINFORMATION，SUCHASTHEQUALITYINFORMATIONOFMATERIALS，PRODUCTIONPROCESS，PRODUCTIONSTHESTAFFCANKNOWABOUTTHEQUALITYSTATUSAFTERANALYZINGTHEINFORMATIONIMMEDIATELYANDTHESTAFFCANFIGUREOUTTHEFACTORSOFQUALITYPROBLEMSANDTHEKEYPOINTOFPROCESSESWITHTHETOOLSOFCONTROLCHARTSTHENTHEYCANMAKEOUTTHECORRECTIVEORPREVENTIVEMEASURESFACTORSTOIMPROVETHEQUALITYOFPRODUCTIONANDMARKETCOMPETITIONCAPACITYTHEMAJORWORKISASFOLLOW1ATFIRSTTHEPURPOSEANDMEANINGOFTHISPROJECTAREDISCUSSED，THEIMPORTANCEOFQUALITYMANAGEMENTRESEARCHISPRESENTEDTHETRENDOFTHEDOMESTICANDOVERSEASRESEARCHOFTHEORYANDAPPLICATIONABOUTQUALITYCONTROL’ESPECIALLYTHEMODERNQUALITYCONTROLSYSTEMOFIS09000SERIALSTANDARDS，AREANALYZED2THISPAPERFOCUSESONTHESTUDYOFTHEOPTOELECTRONICINDUSTRYTHECHARACTERISTICSOFQUALITYMANAGEMENTAREGENERALIZEDTHISPAPEREXPATIATESTHEFEASIBIFITYTOCARRYOUTTHEIS09000QUALITYCONTROLINFORMATIONSYSTEMINTHEOPTOELECTRONICENTERPRISE3WITHTHEPROCESSTHOUGHTOFIS09000INTRODUCEDTHEBASICPRINCIPLEOFSTATISTICALPROCESS姍TR01ESPECIALLYTHECONTROLCHARTSTECHNOLOGYINCLUDINGITSDESIGNPRINCIPLE、SORTS、DISTINGUISHRULESINDIFFERENTCONDITIONSANDHOWTOUSECONTROLCHARTSINQUALITYMANAGEMENTSYSTEM4DESIGNEDTHEQUALITYCONTROLINFORMATIONSYSTEM，F(xiàn)IGUREDOUTTHEPRINCIPLEANDWAYOFDESIGNPRODUCEDTHECONCRETESYSTEMFUNCTIONARCHITECTUREDRAWINGANDCONDUCTEDTHERESEARCHTODATABASETECHNOLOGY，THENSETUPTHEQUALITYMANAGEMENTSYSTEMBYCBUILDERLANGUAGEANDSQLSERVERDATABASE5FINALLYTHECONCLUSIONANDTHEDEVELOPINGTRENDAREPUTFORWARDKEYWORDSQUALITYMANAGEMENTINFORMATIONSYSTEM，IS09000SERIALSTANDARDSOPTOELOCTRUNICINDUSTRYⅡ

簡(jiǎn)介：長(zhǎng)春工業(yè)大學(xué)碩士學(xué)位論文電子商務(wù)中個(gè)性化信息自主推送技術(shù)的研究姓名耿榮娜申請(qǐng)學(xué)位級(jí)別碩士專業(yè)計(jì)算機(jī)應(yīng)用技術(shù)指導(dǎo)教師許建潮20070301長(zhǎng)春T業(yè)人學(xué)壩I‘學(xué)位論文ABSTRACTWITHTHEPOPULARITYOFTHEINTERNETANDECOMMERCEDEVELOPMENT，RECOMMENDATIONECOMMERCESYSTEMHASGRADUALLYBECOMEANIMPORTANTITRESEARCH，ANDGETSMOREANDMOREATTENTIONFROMRESEARCHERSCURRENTLYALMOSTALLLARGESCALEECOMMERCESYSTEMS，SUCHASAMAZON，CDNOW，EBAY，DANGDANGONLINEBOOKSTORESANDSOON，AREINVARIOUSSTAGESOFUSEVARIOUSFORMSOFRECOMMENDATIONSYSTEMTHEOBJECTWHICHISSTUDIEDBYTHISARTICLEISCOLLABORATIVEFILTERINGRECOMMENDATIONMETHODINTHEELECTRONICCOMMERCERECOMMENDATIONSYSTEMNEARESTNEIGHBORCOLLABORATIVEFILTERINGTECHNOLOGYISTHEMOSTSUCCESSFULRECOMMENDATIONTECHNOLOGYINCURRENTTHEBASICIDEAISBASEDONTHESIMILARRATINGSWHICHTHERECENTNEIGHBORGIVESRECOMMENDDATATOTARGETUSERSASTHEPROJECTRATINGSOFTHENEARESTNEIGHBORSECOMMERCEPRODUCTS，MOVIES，MUSIC，ETCISVERYSIMILARTOTARGETUSERS，THEREFORETHERATINGSWHICHTARGETUSERSONPROJECTWHICHHASN’TBEENRATEDCANAPPROACHTHROUGHTHENEARESTNEIGHBORSTOTHEWEIGHTEDAVERAGERATINGOFTHISITEMAPPROXIMATIONWITHTHEFURTHEREXPANSIONOFTHESCALEOFECOMMERCESYSTEMS，THEDRAMATICINCREASEINTHENUMBEROFCUSTOMERSANDPROJECTDATALEADSTOTHEEXTREMESPARSITYRATINGDATA【11，UNDERTHEUSERRATINGSDATAISEXTREMELYRARE，THETRADITIONALMETHODSOFSIMILARITYMEASURINGHAVETHEIRRESPECTIVESHORTCOMINGS，ITMAKESTHENEARESTNEIGHBORSOFTHETARGETUSERSISNOTACCURATETHATGOTBYCALCULATINGSOTHERECOMMENDATIONQUALITYOFTHERECOMMENDATIONSYSTEMDECLINEDRAMATICALLYINVIEWOFTHEEXTREMELYSPARSEDATAUSERSSCORE，THISPAPERPRESENTSAIMPROVEDCOLLABORATIVEFILTERINGALGORITHMONUSERBASEDBYCALCULATINGTHESIMILARITYBETWEENTHEPROJECTSTOFORECASTRATINGSWHICHTHEUSERSDIDNOTSCOREPRELIMINARILYTHENTHEPAPERADOPTEDANAPPROPRIATESIMILARITYMETHODOFMEASURINGTOCALCULATETHENEARESTNEIGHBORABOUTUSERSINTHISPAPER，THESTUDYINCLUDES1TOCARRYONRESEARCHANDANALYSISONTHEDIFFERENTECOMMERCERECOMMENDMETHODANDTHEAPPLICATIONINECOMMERCERECOMMENDINGSYSTEM2DETAILEDRESEARCHANDANALYSISTHEEXISTEDPROBLEMSANDFACINGCHALLENGESWHICHTHETRADITIONALCOLLABORATIVEFILTERINGALGORITHMISAPPLIEDTO，F(xiàn)OREXAMPLE，

簡(jiǎn)介：西南交通大學(xué)碩士學(xué)位論文電子制造行業(yè)閉環(huán)供應(yīng)鏈不完全信息下的博弈定價(jià)研究姓名呂曉敏申請(qǐng)學(xué)位級(jí)別碩士專業(yè)管理科學(xué)與工程指導(dǎo)教師單承戈20061001西南交通大學(xué)碩士研究生學(xué)位論文第1I頁(yè)ABSTRACTTHISPAPERPRICEDECISIONMODELOFCLOSEDSUPPLYCHAINUNDERASYMMETRICINFORMATIONINELECTRONMANUFACTURINGINDUSTRYWASBROUGHTFORWARDUNDERTHEIMPLEMENTINGOFTWOINDICATORSANDTHESETOWINDICATORSREQUIREDTHEELECTRICALANDELECTRONICEQUIPMENTMANUFACTURERSMUSTCALLBACKTHEWASTEPRODUCTINORDERTELAXTHERESOURCEANDENVIRONMENTCRISIS，ANDITISANEWREQUESTFORTHEELECTRONMANUFACTURERSTHEPURPOSEOFTHISPAPERWASTORESPONSETOTHESEINDICATORSTHECLOSEDSUPPLYCHAINMANAGEMENTTHEORYWASUSEDINTHISPAPERTOHELPTHEMANUFACTURERSCALLBACKTHEWASTEPRODUCTEFFICIENTLYANDTHENAREVERSEFLOWWASAPPEAREDANDGATHEREDWITHTHEPRIMARYFLOWTOCOMBINEANEWINTEGRATEDLOOPFLOWTHECLOSEDSUPPLYCHAINWASALOOPCHAINCOMPOSEDOFTHEPRIMARYFLOWANDTHEREVERSEFLOWANDTHESETWOFLOWSWERENOTSEPARATEBUTINTEGRATINGTOGETHERTHISKINDOFCLOSEDSUPPLYCHAINCANNOTONLYBRINGTHEECONOMICBENEFITANDTHELACKOFRESOURCEFORTHEENTERPRISESBUTALSOCANPROTECTTHENATURALENVIRONMENTANDMAKETHEREUSEOFNATURALRESOURCETHERESEARCHOBJECTWASTHENEWPRODUCTPRICEDECISIONCONTAININGTHEREVERSEWASTEPRODUCTINTHECLOSEDSUPPLYCHAINCONSIDERINGTHEINCOMPLETIONOFINFORMATIONTHEPAPERANALYZEDHOWTOMAKETHENEWPRICEDECISIONITISREALTHATTHEINFORMATIONINCOMPLETIONWASAVOIDLESSANDTHEENTERPRISESINTHECLOSEDSUPPLYCHAINCAN’TMAKESURETHECOMPLETELYSHAREOFINFORMATION，SOTHEINFORMATIONHOLDBYEVERYENTERPRISEINTHESUPPLYCHAINWASASYMMETRICFOLLOWINGTHISPRACTICALINSTANCE，THEINCOMPLEFIONINFORMATIONWASCLASSIFIEDINFIVEDIFFERENTTYPESANDTHENFIVEPRICEDECISIONMODELSWASBUILTUPSEPARATELYEVERYMODELWASALLABSTRACTOFACORRESPONDINGINSTANCE，ANDTHESOLUTIONSGOTFROMTHEMODELWEREALSOTHEMOSTRATIONALPRICEDECISIONSANDTHEMA【BENEFITEXPECTATIONSTHESEMODELSPROVIDEDATHEORYBASISFORTHEENTERPRISESINTHECLOSEDSUPPLYCHAINATLASTTHESAGEMENTERPRISEWASCITEDTOSHOWTHATTHECLOSEDSUPPLYCHAINIMPLEMENTWASFEASIBLEANDEFFICIENT，ANDTHECLOSEDSUPPLYCHAIN

簡(jiǎn)介：L監(jiān)IZ啊婁G51女級(jí)單位代碼1』塹里一學(xué)號(hào)坐型苧型侖肥工學(xué)火警HEFEIUNIVERSITYOFTECHNOLOGY碩士學(xué)位論文MASTERDISSERTATION◎論文題目電子信息產(chǎn)業(yè)投資機(jī)會(huì)研究學(xué)位類別學(xué)歷碩士，；磊砦、企業(yè)管理及其信息化工程領(lǐng)域企業(yè)臂理拉再15思化作者姓名導(dǎo)師姓名完成時(shí)間劃華茂李姚礦副教授2007年5月RESEARCHONELECTRONICINFORMATIONINDUSTRYINVESTMENTOPPORTUNITIESABSTRACTNEPAPERDISCUSSESTHEINVESTMENTOPPORTUNITIESOFELECTRONICINFORMATIONINDUSTRYSTANDINGINANGLEOFDIRECTINVESTORANDTHEKEYISTOSOLVETHEPROBLEMOF‘WHATTOINVEST’AND‘WHENTOINVEST’ASTO‘WHATTOINVEST’，MAKINGUSEOFTHETHEORYOFMARKETSTRUCTUREBYMARKETINTENSITYBARRIERTOENTRYPRODUCTDIFFERENTIATION，F(xiàn)INDWHICHFIELDISDESERVEDTOINVESTTHECONCLUSIONOFTHISPAPERISTHATTHEELECTRONCOMPONENTHASMOREINVESTMENTVALUERELATIVELYASTO‘WHENTOINVEST’，THETHEORYOFREALOPTIONSISUSEDT0SOLVETHISPROBLEM，ANDSUGGESTBINARYTREEMODELTOHELPTHEINVESTORDECIDETOINVESTIMMEDIATELYORLATERKEYWORDSELECTRONICINFORMATIONINDUSTRY；INVESTMENTOPPORTUNITIES；REALOPTIONS

簡(jiǎn)介：華中科技大學(xué)碩士學(xué)位論文FDI對(duì)中國(guó)電子信息產(chǎn)業(yè)集群影響的實(shí)證研究姓名付雯雯申請(qǐng)學(xué)位級(jí)別碩士專業(yè)世界經(jīng)濟(jì)指導(dǎo)教師鐘熙維20080501華中科技大學(xué)碩士學(xué)位論文華中科技大學(xué)碩士學(xué)位論文IIABSTRACTINTHEERAOFKNOWLEDGEECONOMY，ELECTRONICSINFMATIONINDUSTRYISAPILLARSTRATEGICINDUSTRYDOMINATINGSCIENCETECHNOLOGY，ECONOMIC，PERSONNELMILITARYINTHEWLDSINCETHE1990S，THEDEVELOPMENTOFTHEELECTRONICSINFMATIONINDUSTRYINCHINAHASDRAWNTHEWHOLEWLD’SATTENTION，THREEMAJELECTRONICSINFMATIONINDUSTRYCLUSTERSHAVEBEENFMEDINTHECOUNTRYASONEOFTHELARGESTINDUSTRIESINFDIABSPTION，THEDEVELOPMENTOFELECTRONICSINFMATIONINDUSTRYCLUSTERSISMEPROFOUNDIMPACTEDONFDIRESEARCHONTHERELATIONSHIPBETWEENFDIINDUSTRIALCLUSTERSISTHEHOTINRECENTYEARSTHEREAREMANYTHEETICALEMPIRICALSTUDIESONTHEINFLUENCEOFFDIONTHEINDUSTRIALCLUSTERSHOWEVER，GENERALLYSOMEOFTHEMAREFOCUSEDONASPECTSOFENTERPRISE，SOMEONTHEWHOLEINDUSTRIALSECTTHEMANUFACTURINGSECTTHEREAREFEWSTUDIESONASPECIFICSECTWHICHSTILLREMAININTHESTAGEOFEXPERIENCERESEARCH，WITHOUTUSINGEMPIRICALMETHODSFIRSTLY，THISPAPERSUMMARIZESTHECRELATEDTHEYDEFINESTHECONCEPT，THENANALYSESACTUALCONDITIONSOFTHEELECTRONICSINFMATIONINDUSTRYFDIOFOURCOUNTRYONTHEBASISOFTHEYREALITY，ITMAKESEMPIRICALANALYSISOFTHEIMPACTOFFDIONTHEELECTRONICINFMATIONINDUSTRIALCLUSTERSINCHINATHISPAPERANALYSESNOTONLYTHEEFFECTOFFDIONCHINASELECTRONICSINFMATIONINDUSTRYBUTALSOTHEDIFFERENCEAMONGTHETHREEMAJINDUSTRYCLUSTERSOTHERPARTSOFCHINABYUSING224INTERPROVINCIALPANELDATAINELECTRONICSINFMATIONMANUFACTUREFROM1999TO2006ITSETSUPDUMMYVARIABLESUSESTHEMETHODOFOLS，RESULTSSHOWTHATTHEREISPOSITIVESPILLOVEREFFECTONCHINASELECTRONICSINFMATIONINDUSTRYTHEUNBALANCEDDEVELOPMENTBETWEENREGIONSAREEXACERBATEDBYFDIINTHESAMECIRCUMSTANCESINCLUDINGFDI，THEDEVELOPMENTOFINDUSTRIALCLUSTERSISSIGNIFICANTLYFASTERTHANOTHERREGIONSFINALLY，THISPAPERGIVESOUTSOMESUGGESTIONSONTAKINGFULLADVANTAGEOFFDIFTHEDEVELOPMENTOFCHINASELECTRONICSINFMATIONINDUSTRYCLUSTERSKEYWDSFEIGNDIRECTINVESTMENTINDUSTRIALCLUSTERSELECTRONICSINFMATIONINDUSTRYSPILLOVEREFFECT

簡(jiǎn)介：南開(kāi)大學(xué)碩士學(xué)位論文外國(guó)直接投資與天津市電子信息行業(yè)的發(fā)展姓名楊嬌申請(qǐng)學(xué)位級(jí)別碩士專業(yè)西方經(jīng)濟(jì)學(xué)指導(dǎo)教師丁繼紅20070401

簡(jiǎn)介：對(duì)外經(jīng)濟(jì)貿(mào)易大學(xué)碩士學(xué)位論文上市公司盈虧預(yù)測(cè)分析研究以電子信息行業(yè)為例姓名徐利軍申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理指導(dǎo)教師蔣屏20070401ABSTRACTBASEDONASAMPLINGOFELECTRONICINFORMATIONINDUSTRYOF“ST’ANDNO“ST’LISTEDCOMPANIESOFCHINATHEMAINSTUDYOFTHETHESISEXPLORESPRELIMINARILYANALYSISOFPROFITANDLOSSFORECASTBYRATIOANALYSISANDMULTIPLEREGRESSIONANALYSISABOUTFINANCIALCRISISWARNINGOFLISTEDCOMPANIESINCHINAELECTRONICINFORMATIONINDUSTRYPLAYSANIMPORTANTROLEINTHEDEVELOPMENTOFNATIONALECONOMY，WHICHCREATESUEMENDOUSWEALTHANDBOOSTSTHEECONOMYBUTITALSOHASBE47OMETHEFOUNDATIONFORTHEDEVELOPMENTOFMANYINDUSTRIES，WHICHISCHANGINGTRADITIONALINDUSTRIALPRODUCTIONMETHODSTHISTHESISSTUDIESDIFFERENTFINANCIALINDICESTHATC鋤SENSRIVELYREFLECTFINANCIALRISKTHEYINCLUDEWHICHUSUALLYUSEDDEBTPAYINGABILITYINDEX，OPERATINGABIUTYINDEX，PROFITABILITYINDEX，DEVELOPINGABILITYINDEXANDSOONAFTERRATIOANALYSISABOUTTHESEINDEXES，AMULTIPLEREGRESSIONMODELHASBEENSETUPTOCOMPREHENSIVELYANALYSISCOMPANIES’FINANCIALSTATUSATTHEPRESENTMANYUNFAVORABLEFACTORS，EXAMPLEFORIMPERFECTSYSTEMANDTHEEXCESSIVEENTHUSIASMOFINVESTORSANDSOON，CAUSECONFUSIONINTHESTOCKMARKETOFCHINAWHICHLEADTOAOVEREXPANDINGMARKETINVALUEANALYSISOFPROFITANDLOSSFORECASTCANNOTONLYGIVEUSMOREUNDERSTANDINGOFTHERELEVANTCOMPANIESBUSINESS，BUTALSOITISBENEFICIALFORMANAGERSTOMAKETHERATIONALDECISIONONTHEBUSINESSOPERATIONOFCOMPANIES，WHICHOFWHATWILLPROVIDEIMPORTANTPROTECTIONFORTHELONGTERMSTABILITYFORSOCIOECONOMICDEVELOPMENTKEYWORDSLISTEDCOMPANIES；ANALYSISOFPROFITANDLOSSFORECAST；ELECTRONICINFORMATIONN

簡(jiǎn)介：電子商務(wù)的空前發(fā)展極大地改變了企業(yè)運(yùn)作的方式，這對(duì)供應(yīng)鏈中企業(yè)與企業(yè)之間、企業(yè)與客戶之間的交易模式產(chǎn)生了深遠(yuǎn)影響。電子商務(wù)技術(shù)，尤其是電子商務(wù)信息交換技術(shù)在企業(yè)信息化的過(guò)程中具有更加深刻的意義。隨著鐵道部“十一五”重點(diǎn)課題“鐵路貨運(yùn)電子商務(wù)信息規(guī)范”以下簡(jiǎn)稱RFBXML的推進(jìn)，信息技術(shù)標(biāo)準(zhǔn)的實(shí)施成了鐵路貨運(yùn)企業(yè)發(fā)展戰(zhàn)略中的一項(xiàng)重要內(nèi)容。本文通過(guò)對(duì)電子商務(wù)信息規(guī)范效益評(píng)價(jià)相關(guān)理論的研究，結(jié)合中國(guó)鐵路貨運(yùn)企業(yè)的實(shí)際情況，從戰(zhàn)略管理的角度重點(diǎn)探討了RFBXML效益評(píng)價(jià)模型的構(gòu)建。本文的研究?jī)?nèi)容主要有以下幾個(gè)方面首先，論文借鑒了國(guó)外對(duì)實(shí)施信息技術(shù)標(biāo)準(zhǔn)ELECTRONICDATAINTERCHANGEEDI的企業(yè)的調(diào)查結(jié)果和研究成果，結(jié)合實(shí)際分離出中國(guó)鐵路貨運(yùn)企業(yè)在電子商務(wù)信息規(guī)范實(shí)施后的評(píng)價(jià)因素，并找出這些評(píng)價(jià)因素之間的因果關(guān)系。然后，對(duì)所選擇的評(píng)價(jià)因素進(jìn)行解釋和定義，應(yīng)用模糊認(rèn)知圖FUZZYCOGNITIVEMAPSFCM對(duì)RFBXML效益評(píng)價(jià)因素進(jìn)行了仿真建模，建立起初級(jí)的模糊認(rèn)知圖CRISPFCM，通過(guò)微分HEBBIAN方法對(duì)其進(jìn)行改進(jìn)，進(jìn)而得到具有自適應(yīng)能力的效益評(píng)價(jià)模型。本文構(gòu)建的RFBXML效益評(píng)價(jià)模型是對(duì)建立中國(guó)電子商務(wù)信息規(guī)范實(shí)施效益評(píng)價(jià)體系方法的初探。本文通過(guò)RFBXML效益評(píng)價(jià)模型的構(gòu)建，結(jié)合實(shí)際情況進(jìn)行分析，嘗試為管理者在項(xiàng)目后期的正確決策提供較為合理的建議。文章最后還通過(guò)仿真算例演示，介紹了模型的學(xué)習(xí)方法，同時(shí)也向讀者展示了RFBXML效益評(píng)價(jià)模型廣闊的應(yīng)用空間。

簡(jiǎn)介：福建師范大學(xué)碩士學(xué)位論文福建電子信息產(chǎn)業(yè)集群研究姓名李金鳳申請(qǐng)學(xué)位級(jí)別碩士專業(yè)政治經(jīng)濟(jì)學(xué)指導(dǎo)教師蔡秀玲20070801福建師范大學(xué)李金鳳碩士學(xué)位論文中文摘要產(chǎn)業(yè)集群在提升地區(qū)經(jīng)濟(jì)地位，創(chuàng)造經(jīng)濟(jì)發(fā)展新空間，增強(qiáng)競(jìng)爭(zhēng)優(yōu)勢(shì)等方面發(fā)揮著重要作用。電子信息產(chǎn)業(yè)作為福建省的三大支柱產(chǎn)業(yè)之一，近年來(lái)對(duì)福建經(jīng)濟(jì)發(fā)展做出了極大的貢獻(xiàn)。因此，必須加快發(fā)展福建電子信息產(chǎn)業(yè)集群，但從總體上看，福建電子信息產(chǎn)業(yè)集群仍處于發(fā)展過(guò)程中的初級(jí)階段，存在不少問(wèn)題。本文在回顧國(guó)內(nèi)外學(xué)者對(duì)產(chǎn)業(yè)集群理論研究進(jìn)展之后，對(duì)產(chǎn)業(yè)集群的概念作了界定，并深入研究了產(chǎn)業(yè)集群的形成機(jī)理與特征，系統(tǒng)分析了電子信息產(chǎn)業(yè)的內(nèi)涵、特征及其競(jìng)爭(zhēng)優(yōu)勢(shì)，緊接著分析了福建電子信息產(chǎn)業(yè)集群發(fā)展的現(xiàn)狀及存在的闖題，研究了國(guó)內(nèi)外電子信息產(chǎn)業(yè)集群發(fā)展的先進(jìn)做法，在此基礎(chǔ)上，本文結(jié)合產(chǎn)業(yè)集群發(fā)展的特征，提出促進(jìn)福建電子信息產(chǎn)業(yè)集群發(fā)展的總體構(gòu)想積極推進(jìn)形成專業(yè)化分工、社會(huì)化協(xié)作的生產(chǎn)體系構(gòu)建區(qū)域創(chuàng)新網(wǎng)絡(luò)，努力培養(yǎng)集群根植的力量；以龍頭企業(yè)為核心，完善產(chǎn)業(yè)協(xié)作配套體系，優(yōu)化產(chǎn)業(yè)鏈推進(jìn)企業(yè)技術(shù)創(chuàng)新，提高產(chǎn)業(yè)集群自主創(chuàng)新的能力同時(shí)，對(duì)福建電子信息產(chǎn)業(yè)集群中企業(yè)、大學(xué)與科研機(jī)構(gòu)、市場(chǎng)服務(wù)體系、政府各自的責(zé)任明確提出了相應(yīng)的建議，以充分發(fā)揮他們?cè)诎l(fā)展福建電子信息產(chǎn)業(yè)集群中的作用，促進(jìn)福建電子信息產(chǎn)業(yè)集群的健康發(fā)展。關(guān)鍵詞福建，電子信息產(chǎn)業(yè)集群，對(duì)策

簡(jiǎn)介：陜西省農(nóng)村信用聯(lián)社電子化信息系統(tǒng)運(yùn)行問(wèn)題及對(duì)策研究摘要隨著對(duì)外政策的逐年開(kāi)放，外資金融機(jī)構(gòu)挾雄厚的資金、先進(jìn)的科技及高效的服務(wù)在步步逼近，國(guó)內(nèi)各大商業(yè)銀行依靠自身豐厚的積累以及國(guó)家剝離不良資產(chǎn)的有利政策，不斷擴(kuò)大市場(chǎng)份額。面對(duì)國(guó)內(nèi)外的嚴(yán)唆挑戰(zhàn)，如何才能在各大銀行的夾縫中求發(fā)展，是地處經(jīng)濟(jì)較不發(fā)達(dá)地區(qū)的陜西省農(nóng)村信用聯(lián)社面臨的一道難題。本文在金融信息化相關(guān)理論的基礎(chǔ)上，通過(guò)對(duì)陜西省農(nóng)村信用聯(lián)社基本現(xiàn)狀進(jìn)行分析，針對(duì)目前系統(tǒng)運(yùn)行中存在的一些問(wèn)題，提出有針對(duì)性的對(duì)策建議以及系統(tǒng)有效運(yùn)行的外部環(huán)境建設(shè)。全文共分六章第一章，導(dǎo)論。對(duì)論文研究的背景、目的、意義、國(guó)內(nèi)外研究動(dòng)態(tài)進(jìn)行了闡述，界定了研究范圍，明確了論文研究的思路與方法以及體系框架，并提出了可能創(chuàng)新之處第二章，金融信息化相關(guān)理論金融信息化內(nèi)涵、金融信息化的必要性與可行性、金融信息化的發(fā)展及特點(diǎn)第三章，介紹了陜西省農(nóng)村信用聯(lián)社信息化現(xiàn)狀包括陜西省農(nóng)村信用聯(lián)社基本現(xiàn)狀、陜西省農(nóng)村信用聯(lián)社信息化現(xiàn)狀、陜西省農(nóng)村信用社電子化信息系統(tǒng)建設(shè)總體目標(biāo)第四章，陜西省農(nóng)村信用聯(lián)社電子化信息系統(tǒng)運(yùn)行中存在的問(wèn)題。一是電子化信息系統(tǒng)自身存在的一些問(wèn)題，包括從系統(tǒng)對(duì)業(yè)務(wù)發(fā)展支持的角度、從系統(tǒng)對(duì)農(nóng)村信用社決策與經(jīng)營(yíng)管理的角度、從系統(tǒng)的擴(kuò)展性角度來(lái)看。二是陜西省農(nóng)村信用社電子化信息系統(tǒng)建設(shè)中存在的問(wèn)題，如產(chǎn)品服務(wù)單一、系統(tǒng)應(yīng)用滯后、管理信息化程度低、硬件設(shè)施運(yùn)行管理不到位、管理水平有待提高、沒(méi)有建立很好的溝通與協(xié)調(diào)機(jī)制、農(nóng)信社的經(jīng)營(yíng)風(fēng)險(xiǎn)加大等第五章，針對(duì)系統(tǒng)自身存在的一些問(wèn)題，分別從系統(tǒng)對(duì)業(yè)務(wù)發(fā)展支持的角度、從系統(tǒng)對(duì)農(nóng)村信用社決策與經(jīng)營(yíng)管理的角度、從系統(tǒng)的擴(kuò)展性角度找出解決對(duì)策針對(duì)系統(tǒng)建設(shè)中存在的問(wèn)題，提出了加大力度發(fā)展中間業(yè)務(wù)、建立學(xué)習(xí)型組織、推進(jìn)管理信息化、增強(qiáng)網(wǎng)絡(luò)功能、規(guī)范管理和維護(hù)、加強(qiáng)稽核監(jiān)督、加強(qiáng)信息制度的建設(shè)等對(duì)策。第六章，電子化信息系統(tǒng)有效運(yùn)行的外部環(huán)境建設(shè)，包括建設(shè)相應(yīng)的金融法制體系、加強(qiáng)網(wǎng)絡(luò)信息安全防范、重視人才培養(yǎng)、加大監(jiān)管力度等外部環(huán)境建設(shè)。關(guān)鍵詞陜西省農(nóng)村信用聯(lián)社信息系統(tǒng)問(wèn)題對(duì)策COMUNICATIONANDTHECOORDINATEDMECHAN1SM，喇ARGINGMANAGEMENTRISK田L(fēng)DSOONCHAPTERS，TOAIMATELECTRO垃CINFORMATION妙STEMOWNPROBLEMS，WEGETCOUNTENNEASURESFROMTHE盯STEMTOTHESERVICEDEVEL叩MENTSUPPT，F(xiàn)ROMTHE盯STEMTODECLSIONMAKINGANDTHEMANAGEMENT，皿DEXLENSIONOFTHESYSTEM，TOAIMATTHEPROBLEMSOFSYSTEMCONSTRUCTION，WEGETCOLINTERMEASURES，F(xiàn)OREXANLPLE，EULARGINGINLENNEDIARYBUSINES，ES招BLISHINGLEARNINGORG耐勸TIONS，ADVANC1NGMANAGEMENTINFORMATIOULIZATION，ENHANCINGNETWORK加NCTION，STANDARDIZINGTHEMANAGEMENTANDTHEMAINTENA”CE，SLRENGLHENINGTHESURVEILLANCE，S1RENGTHENINGTHECONSTNLCTIONOFINFONNATIONSYSTEMCHAPTER6，。XTERNALENVIRONMENTCONSTRU‘TIONOFEFECTIVEMOVCNLENTOFELE‘LRONICINFORMATIONSYS龍ELLLHINC1UDESTHECONS1RUCT1ONOFCORESP0NDINGFINANCIALLEGALSYSTEM，STRENGTHENINGTHENETWORKI”FORMATIONSECURITYGUAXD，RAISINGTHETALENLEDPERSON，INCREASINGTHESUPERVISINGAI1DN1ANAG1NGANDSOONKEYWORDSSHANXIPROVINCE，NLRALCREDIT皿ION弄OMPREHENSI銘B(tài)USINESS，NETW0RKSYSLEMCONSTRUCTION

簡(jiǎn)介：北京郵電大學(xué)碩士學(xué)位論文中國(guó)航天時(shí)代電子公司企業(yè)信息化實(shí)施策略研究姓名王年申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理指導(dǎo)教師胡桃20070612RESEARCHONIMPLEMENTARYSTRATEGYOFENTERPRISEINFORMALISATIONINCHINAAEROSPACETIMEELECTRONCOMPANYABSTRACTAEROSPACESCICNCEANDTECHNOLOGYIN“STRYISTHECO鋤姆PRIORITIZEHI出一TECHINDUSTRY，ISTHETECHNOLOGYADVANCEMENTMAINSTAGETHEINFO吼ALISATIONISTHEMAJORTENDENCYWHICHNOWTHEWORLDECONOMICSATLDTHESOCIETYDEVELOPS，ALSOISOURCOUNTRYINDUSTRYOPTIMIZATIONPROMOTESANDREALIZESTHEINDUSTRIALIZATION，THEMODEMIZEDESSEMIAINKTHECNTERPRISEINFO姍ATIONISTHECHINESEAEROSPACEDEVELOPMENTWAYTHATMUSTBETAKEN，ALSOISTHECHINESEAEROSPACEENTERPRISESOLVESEACHKINDOFQUESTIONBREACHTHISANICLEFIRSTHASTHROU曲THEANALYSISABOUTTHEENTE叩RISEINFONLLATIONTHEORY孤DTHEDOMESTICANDFORE培NINFORMATIONDEVELOPMEMSURVEY’REALIZEDCOMPARESTOOURCOUNTRYEMEFPRISEINFOMATIONWITHTHEDEVELOPEDCOUNTRYENTERPRISEINFORMATIONLEVEL，THECHINESEENTERPRISEINFO咖ATIONATLEASTFALLSBEHINDAGENERATIONOFDISPARITY，ANDJOINSOURCOUNTRYENTERPRISETHESPECIALDETAILS，PMPOSESINOURCO蚴TRYENTERPRISEINFOMATIONDEVELOPINGPROCESSSOMERESTRICTIONFACTORSANDTHEEXTANTQUESTIONNEXT，ACCORDINGTOAEROSPACETIMEELECTRONCOMPAN礦SSPECIAIDETAILS，HAVEMADETHEWHOLEPLANFROMTHESTRATEGICANGLETOTHETIMEELEC仃ONCOMPANYINFOMATIONCONSTMCTION，REVOLVESTHETIMEELECTMNCOMPANYINFO徹ATIONAPPLICATIONSYSTEMTHECONSTMCTIONTOSETTHECOITESPONDINGGOAL，THEMENTALITY，THEPRINCIPLEANDTHECONCRETESUGGESTIONACCORDINGTOTHETIMEELECTRONCOMPANY’S辯RVICENATUFC鋤DTHEINFO咖ATIONCONSTNLCTIONTOTALGOAL，PMPOSEDTHETIMEELECTRONCOMP鋤YINFOMATIONPROJECTSYSTEMDESIGNPLAII’她DHASDESIGNEDACCORDINGTOTHISPLANFACEINSTITUTION’SSYNTHESISMANAGEMENTINFOMATIONSYSTEM孤DFACETHEPROJECTAPPLICATIONPROJECTAPPLICATIONINFOMATIONSYSTEMTWOMAJORPANCOMEMSTHENHASC刪EDONSOMEPLANSSUGGESTIONSTOTLLETIMEELECTRONCO巾ORATEINFO加ATIONSYST啪SAFCCONSTMCTIONASPECTFINALLYPMPOSEDTHECONC∞TEINFBMATIONSYSTEMSENGINEERINGCONSTMCTIONPLANSANDITSSAFBGILARDSTHEMEA鼬REKEYWOLMAEROSPACEINDUSTRYTIMEELECTRONCOMP鋤YINFBMALISATIONMANAGEMENTINFORMATIONSYSTEM

簡(jiǎn)介：中南大學(xué)碩士學(xué)位論文中國(guó)電子信息產(chǎn)業(yè)國(guó)際競(jìng)爭(zhēng)力影響因素研究姓名蔣志剛申請(qǐng)學(xué)位級(jí)別碩士專業(yè)國(guó)際貿(mào)易指導(dǎo)教師楊偉文20071126碩士學(xué)位論文ABSTRACTABSTRACTTHEELECTRONICSANDITINDUSTRYI8THEMOSTACTIVE、LIVINGANDPRECURSORYHIGHTECHINDUSTRYTODAYWITH20YEARS’DEVELOPMENT，THEELECTRONICSANDITINDUSTRYINCHINAHASROUNDEDINTOTHEFIRSTDOMINANTINDUSTRYAMONGTHEDOMESTICINDUSTRIES，ANDITISALSOTHEMOSTMARKEDINDUSTRYOFTHEINTERNATIONALCOMPETITIONGROWINGINTHECOUNTRYTOSTUDYTHEFACTORSTHATINFLUENCETHEINDUSTRIALINTERNATIONALCOMPETITIONIICOFELECTRONICSANDITINDUSTRYWILLNOTONLYBEMEANINGFULINGUIDINGTHEELECTRONICSANDITINDUSTRYTOAFURTHERDEVELOPMENTINCHINABUTALSOBRINGINMUCHREVELATIONFOROURCOUNTRYTODEVELOPOTHERINDUSTRIESWITHCOMPETITIVEADVANTAGEABOUTTHETHEORIESOFINDUSTRIALINTEMATIONALCOMPETITION’SINFLUENCEFACTORSTHEREEXISTTWOCLASSICALSTAGESINITSDEVELOPMENTTHECOMPARATIVEADVANTAGETHEORYCMPRAANDTHECOMPETITIVEADVANTAGETHEORYCMPTAAMONGTHEEXISTEDLITERATURESONINDUSTRIALINTEMATIONALCOMPETITIONMOSTOFTHEMDISSEVERTHISTWOTHEORIESBUTTHEPAPERCONSIDERSTHATDISSEVERINGTHETWOTHEORIESCANNOTEXPLAINTHEFACTSOFTHEGROWINGOFTHEELECTRONICSANDITINDUSTRYINTEMATIONALCOMPETITIONINCHINATHEPAPEL“COMBINESTHEMANDBUILDSACOMPOSITIVEINFLUENCEFACTORSANALYSISFRAMEOFITITDEEMSSTEPPINGUPTHEELECTRONICSANDITINDUSTRYINTERNATIONALCOMPETITIONINCHINAISDUETOTHEFORMATIONOFTHECOMPETITIVEADVANTAGEESSENTIALS，WHICHAREBASEDONEXERTINGECONOMICCOMPARATIVEADVANTAGESUFFICIENTLYTHEARTICLEALSOVALIDATESTHEANALYSISFRAMETHEORETICALLYANDEMPIRICALLYONTHEFACTSOFTHEGROWINGOFTHEELECTRONICSANDITINDUSTRYINTERNATIONALCOMPETITIONINCHINAONTHEPARTOFTHEORYANALYSIS，THISARTICLEDEMONSTRATESTHERELATIONSHIPWITHLEVELSANALYSISBETWEENINTEMATIONALCOMPETITIONANDCOMPETITIVEADVANTAGE，COMPETITIVEADVANTAGEANDCOMPARATIVEADVANTAGEINTHEDEVELOPMENTPROCESSOFTHEELECTRONICSANDITINDUSTRYINTERNATIONALCOMPETITIONINCHINA珊1ILEONTHEPARTOFDEMONSTRATINGITUSESTHERELATEDPRODUCTIONOFTHEFORMERSFORREFERENCE，VALIDATESTHEANALYSISFRAMETHROUGHENACTINGTHEREPRESENTATIONALQUANTITYTARGETFORTHEVARIABLESANDUSINGMATHEMATICMODELTHEEMPIRICALRESULTSSHOW

簡(jiǎn)介：北京交通大學(xué)碩士學(xué)位論文中國(guó)電子信息企業(yè)的質(zhì)量管理姓名黃成梁申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理指導(dǎo)教師陳錫生20070601韭塞鑾道塞堂童些硒圭堂僮監(jiān)塞△曼SI堡△￡ABSTRACTABSTRACTALTHOUGHCHINA’SELECTRONICSANDINFORMATIONTECHNOLOGIESINDUSTRYHASGROWNGREATLY,COMPETITIONANDCHANENGESFROMINTERNATIONALMARKETHAVEBEENMUCHSTRONGER．PRODUCTQUALITY，ASAKEYCOMPONENTOFBRAND，WASPAIDGREATATTENTIONBYBOTHGOVENLINENTSANDENTERPRISES．LEADINGCOMPANIESINTHISINDUSTRYHAVEBEENBECOMINGEXPERIENCEDINQUALITYMANAGERNENTANDACHIEVINGBUSINESSSBOCCSSES．HOWEVER,MOSTSMALLANDMIDDLESIZEDCOMPANIESARESTILLGREENINQUALITYMANAGEMENT．ALLINA11．GAPSARETHEREBETWEENELECTRONICSANDINFORMATIONCOMPANIESINCHINAANDTHOSEINDEVELOPEDCOUNTRIES．THISARTICLEBRIEFLYINTRODUCEDSUCHCONCEPTSASQUALITYANDQUALITYMANAGEMENTINTHEVERYBEGINNING，ELABORATEDTHEHISTORYANDTHEPRESENTSTATUSINELECTRONICSANDINFORMATIONTECHNOLOGYINDUSTRYINCHINAFROMNATIONALTARGET，MARKETENVIRONMENTANDTHEKEYISSUESINQUALITYMANAGEMENTOFMOSTCOMPANIES．THEARTICLEALSOINTRODUCEDTHESUCCESSSTORIESOFLEADINGCOMPANIES．ASWELLASTHEMOSTFREQUENTLYUSEDTHEORIESANDMETHODOLOGIES．TOGETMOREVIVIDUNDERSTANDINGONQUALITYMANAGEMENTSYSTEMANDMETHODOLOGY,ACOMPLETEANDDETAILEDINTRODUCTIONOFTHEQUALITYSYSTEMOFSCOMPANYISPROVIDEDBASEDONMYOWNEXPERIENCEINTHECOMPANY．THEBROADCOVERAGEOFQUALITYMANAGEMENTINPRODUCTLIFCCIRCLEFROMMARKETEXPLORATION，PRODUCTDESIGN，DEVELOPMENTANDMANUFACTURINGTOCUSTOMERSERVICESWILLHELPENTERPRISESINCHINA．INTHEENDINGOFTHISARTICLE，THEAUTHORADVOCATEDONSEVERALKEYPRACTICESINQUALITYMANAGEMENTINCHINA,WHICHINCLUDESENFORCINGLEADERSHIP，SHAPINGANDFOLLOWINGAGOODSYSTEM，LISTENINGTOCUSTOMERS，TRAININGTOALLEMPLOYEESANDTRYINGTOBEOUTSTANDING．KEYWORDSQUALITY；QUALITYMANAGEMENT；TOTALQUALITYMANAGEMENT；CUSTOMERRELATIONMANAGEMENT；SIXSIGMA；IS09000CERTIFICATIONCLASSN0

簡(jiǎn)介：分類號(hào)中圖法曼UDCDDC335密級(jí)五論文作者姓名王翅主學(xué)號(hào)Q箜Q墨QQQ壁單位泣漫盍堂論文中文題名握高蟲(chóng)國(guó)電王信基主品出旦壺釜左趁塞逛硒冠論文中文副題名論文英文題名旦曼婆S旦笪HQ￡HQ盟QI翼衛(wèi)投Y曼曼HI墜星望衛(wèi)箜盤(pán)曼堡￡Q理星IIQ里論文英文副題名論文語(yǔ)種蟲(chóng)塞論文摘要生塞墓塞語(yǔ)種論文頁(yè)數(shù)』止論文字?jǐn)?shù)約魚(yú)萬(wàn)論文主題詞或關(guān)鍵詞38個(gè)，以“、”號(hào)分隔童量力電王焦曼芒些亟王信。息芒島星咆國(guó)塞申請(qǐng)學(xué)位級(jí)別亟專業(yè)名稱國(guó)匪貿(mào)易堂研究方向國(guó)匪貿(mào)易理詮生亟簋指導(dǎo)教師姓名韭篚蟲(chóng)導(dǎo)師單位沮漫盔堂直堂院論文答辯日期2QQ2生魚(yú)目墨目ABSTRACTWEDOANALYSEANDREVALUECHINESEITRODUCTSTRADESTATUSTHISPAPER，CONCLUDINGTHEPO“THATDURINGTHEC01ISEOFGETTINGGREATPROGRESSTHE佗ISABIGPROBLEMNAMED‘‘2FACTORSLOWERAND3FACTORSHIGHER“INCHINESEITINDASTYGROWINGLOWPRODUCTSCLASS，LOWADDEDVALUE，HI9111YFOREIGNDEMANDSNEEDEDHIGHLYFOREIGNINVESMTENTDEPENDEDANDHIGHTRADECONFLICTSRATEWEAPPLYMAINFACTORSMETHODTOANALYSETHECOMPETITIVEINDEXOFCOMPUTERPRODUCTSCOMMUNEIATIONPRODUCTS，ICPRODUCTS，CONCLUDINGTHEREALCOMPETITIONOFDIFFERENTCOUNTRYORREGIONINTHEWORLD謝THWORLDMARKETTAKINGOVERRATENTBRCATSCNETEXPORTAMOUNTINORDERTOGUTTHECOMPETITIVESOUICCOFCHINESEITINDUSTY，WECHOOSESOMEINDEXESI№D、FDI，INDUSTYFOCUSFROMMICHAELPORT’SNATIONALCOMPETITIVEMETHODTHEORYACCORDINGTODIFFIEULTYOFTHEDATAGATHERINGANDINDEXANALYING，WEESTABLISHINGQUICKESTIMATCEQUATITIONMATHEMATHISMODELBASEDONWITHTHECHINESEITINDUSTRYSTATICSDATAFROM19952005，ANDGENERATINGWHICHFACTORPLAYMOREIMPORTMENTROLEAMONGTHOSEFAETOMWESTATCSOUTHKOREARRINDUSTYDEVELOPINGEXPERIENCESOMEGOODEXPERIENCEARCINVOLOVINGINSOUTHKOREARRGROWNING，GOVERNMENTSUPPORTINGANDGUIDINGITPROGRESSINGSETTING叩GIANTEORPORATIONESTABFISHINTERNATIONALFAMOUSBRAND，BREAKINGINTOWORLDMARKET，TRAININGHIGHCLASSICALHUMANRESOURCETHESEEXPERIENCEPLAYVERYIMPORTINGROLEINCHINESEITIND瑚TYEXPANDINGSTRATEGYANDDEVELOPINGCHINESEITPRODUCTSCOMPEITIONBASEDONTHEFACTORSOFINFECTINGCHINESERRPRODUCTSEXPPRINGCOMPETITIONWITHTHESOUTHKOREAITINDUSTYEXPANDINGCXPERIONCE，WESTATESOMEGROWINGSTRATEGIES，ACTUALIZINGRDSTRATEGY、ESTABLISHINGGIANTINTERNATIONALGROUPSTRATEGY、SETTINGUPINTERNATIONALBRANDSTRATEGY、TRAININGHIGHCLASSICALHUMANN器OURC已KEYWORDSCOMPETITION；ITINDUSTY；RRPRODUCTS；INFECTINGFACTORS

簡(jiǎn)介：南京理工大學(xué)碩士學(xué)位論文基于消費(fèi)者信息行為的電子商務(wù)營(yíng)銷策略的研究姓名馬海霞申請(qǐng)學(xué)位級(jí)別碩士專業(yè)情報(bào)學(xué)指導(dǎo)教師張忠林20060601里主笙苧至三塑莖童笪墨堡壟塑皇三塑墨笪塑墨墮ABSTRACTWITHTHEDEVELOPMENTOFEC．MEREANDMEREPEOPLEBEGINTOPARCHASESOMETHINGONINTERNET．ITISANIMPORTANTTHINGFORECANDMARKETINGRESEARCHTOATTRACTMEREPEOPLETOJOININTHEINTERNETSHOPPING．INORDERTOATTRACTANDRETAINMERECUSTOMERSTOPURCHASEOILINTERNET，THEECWEBSITESHOULDFULLYSTUDYTHERULEANDCHARACTERISTICSOFCUSTOMERS’PURCHASINGBEHAVIOR，ANDIT’SINFLUENCEFACTOR，ANDSOMEMARKETINGSTRATEGIESAREPROPOSED．HOWEVER，UNDERTHEECENVIRONMENT，THEINFORMATIONFACTORPLAYSTHEEXTREMELYOBVIOUSINFLUENCEROLEONTHECUSTOMERS’，PURCHASINGBEHAVIOR，THE，“CUSTOMERS,INFORMATIONBEHAVIORISBECOMINGANIMPORTANTCONTENTINTHEPURCHASINGBEHAVIOR．THEREFORE，THEARTICLEEMBARKSFROMTHEINFORMATIONBEHAVIOR，ANDSTUDIESTHERELATIONSBETWEENTHEINFORMATIONBEHAVIORANDPURCHASINGBEHAVIOR．THROUGHTHEDEMENSTRATIONOFTHECUSTOMERS’INFORMATIONBEHAVIOR，THECHARACTERISTICSANDIT’SINFLUENCEFACTORSOFINFORMATIONBEHAVIORSAREDISCOVERED．FINALLYINTHISFOUNDATION．ASETOFECMARKETINGSTRATEGIESONTHEBASEOFTHECUSTOMERS’INFORMATIONBEHAVIORSISPROPOSED．KEYLRORDSECMARKETINGPURCHASINGBEHAVIORINFORMATIONBEHAVIORMARKETINGSTRATEGIESⅡ