簡(jiǎn)介：廈門(mén)大學(xué)碩士學(xué)位論文基于代理成本理論的我國(guó)上市公司現(xiàn)金股利政策研究姓名路昭君申請(qǐng)學(xué)位級(jí)別碩士專業(yè)金融學(xué)指導(dǎo)教師鄭鳴20080401ABSTRACTABSTRACTTHISPAPERTRIESTOANALYZETHEAGENCYCOSTAFFECTIONONDIVIDENDPOLICYINLISTEDCOMPANIESREFERINGTOTHEDIVIDENDPOLICYMANYFOREIGNSCHOLARSHAVEDONEMUCHRESEARCHANDACHIEVEDDIFFERENTCONCLUSIONSHOWEVERINOURCOUNTRY，SINCETHESTOCKMARKETISVERYYOUNG，SUCHRESEARCHISSTILLABEGINNINGMOSTOFOURLISTEDCOMPANIESCOMEFROMTHENATIONALENTERPRISES，SOTHEREEXISTSSPECIALSHAREOWNERSHIPSTRUCTUREANDCORPORATEGOVERNANCESTRUCTURE，RESULTINGINTHESERIOUSAGENCYPROBLEMBESIDES，THEMARKETMECHANISMISIMPERFECTALLTHESEFACTORSMAKETHEDIVIDENDPOLICYVERYOPTIONAL，CALLED‘‘THEDIVIDENDPUZZLEINCHINA’RESEARCHONTHISPROBLEMWILLHELPTHESTOCKMARKETDEVELOPHEALTHILYTHISPAPERUSESBOTHSTANDARDIZEDRESEARCHANDEMPIRICALAPPROACHFROMTHEANGLEOFTHEORYFIRST，THISPAPERHASINTRODUCEDONEOFTHEMAINTHEORIESOFDIVIDENDPOLICYINTHEWESTAGENCYCOSTTHEORYANDCLASSIFIEDTHEEXISTINGDOMESTICSTUDIESINTHISFIELD，SUMMEDUPTHECHARACTERISTICSOFTHECASHDIVIDENDINOURLISTEDCOMPANIESANDMADETHEORETICALANALYSISBASEDONTHEAGENCYCOSTTHEORYFROMTHEANGLEOFDEMONSTRATION，THISPAPERHASSELECTED19992006，SHANGHAIANDSHENZHENSTOCKMARKETSONLYISSUINGASHARESOFLISTEDCOMPANIESASSAMPLES，THROUGHTHEESTABLISHMENTOFTWOMODELSCASHDIVIDENDDISTRIBUTIONFACTORMODELANDTHELEVELOFCASHDIVIDENDPAIDFACTORMODEL，USEMAXIMUMLIKELIHOODESTIMATIONMETHODANDMULTIPLELINEARREGRESSIONANALYSISTOSTUDYTHEFACTORSWHICHAFFECTTHECASHDIVIDENDSTHERESULTSSHOWEDTHATTHEAGENCYRELATIONSHIPBETWEENTHESHAREHOLDERSANDCREDITORSISOFGREATIMPACTONTHECASHDIVIDENDSALSO，THEAGENCYRELATIONSHIPBETWEENTHESHAREHOLDERSANDMANAGERSHASHADACERTAINIMPACTONITALTHOUGHTHEAGENCYRELATIONSHIPBETWEENLARGEANDSMALLSHAREHOLDERSHASASIGNIFICANTIMPACTONTHEDIVIDENDPOLICY，THESPECIALNATUREOFCHINA。SSECURITYMARKETMAKESTHEIMPACTEVENMORECOMPLEXFINALLY；AIMINGATTHEAGENCYPROBLEMEMBODIEDINTHEDIVIDENDPOLICY，THEAUTHORHASADVANCEDSOMEPROPOSALSWHICHWILLHELPBUILDSTANDARDDIVIDENDPOLICYANDPROMOTETHECAPITALMARKET’SDEVELOPMENTKEYWORDSLIMEDCOMPANY；CASHDIVIDEND；AGENCYCOST

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簡(jiǎn)介：江西財(cái)經(jīng)大學(xué)碩士學(xué)位論文基于委托代理理論的基金管理人激勵(lì)與約束機(jī)制研究姓名蔣龍申請(qǐng)學(xué)位級(jí)別碩士專業(yè)企業(yè)管理指導(dǎo)教師袁紅林20081201ABSTRACTINRECENTYEARS，CHINASECURITIESINVESTMENTFUNDINDUSTRYHASEXPERIENCEDAUNUSUALHIGHSPEEDDEVELOPMENT，MOREANDMOREPEOPLEHAVECONCERNEDABOUTFUNDCHINAASHAREMAIKETHASALSOUSHEREDINAHISTORICBULLMARKET，BUTNOW，F(xiàn)ACEDWITHTHERAPIDDECLINESITUATIONONLYLESSTHANAYEAR，THEMAJORITYOFCHINESEINVESTORSHAVEEXPERIENCEDANUNPRECEDENTEDROLLERCOASTERMARKETTHEPERFORMANCEOFTHEFUNDINDUSTRYISNOTSATISFACTORY，ALMOSTALLOFTHEFUNDPRODUCTSATALOSS，ANDTHEPROPORTIONOFLOSSISSOLARGE，SHOWINGTHELEVELOFPROFESSIONALFUNDMANAGERSARELIMITEDALTHOUGH，EXISTENCEOFDOMESTICMONETARYPOLICYTIGHTENINGANDLOANCRISISOFTHEUNITEDSTATESANDMANYOTHERFACTORS，SUCHALARGEPROPORTIONOFTHELOSSISNODOUBTEXPOSEDTHEGOVEMANCEOFTHEFUNDEXISTSSOMEPROBLEMSINADDITIONTOITSOWNDEVELOPMENTFUNDINDUSTRYISTOAPID，COORDINATEDPOLICIESANDREGULATIONSRELATEDTOTHEIMPERFECT，DEFECTSOFTHEFUNDMANAGERSINCENTIVEANDRESTRAINTMECHANISMSISALLIMPORTANTASPECTASARESULT，HOWTOSETUPANEFFECTIVEMECHANISMFORENCOURAGINGANDRESTRAININGFUNDMANAGEMENTCOMPANIESANDFUNDMANAGERSTOENABLETHEMTOBETTERSERVICETHEMAJORITYOFINVESTORS，HASBECOMEAPUBLICCONCERNFUNDMANAGERSONTHEINCENTIVEANDRESTRICTIVEMECHANISMWILLINTENSIVELYRESEARCHINTHISPAPERBASEDONTHEANALYTICALFRAMEWORKOFAGENTTHEORYMADEASSUMPTIONRESEARCH，BUILDRESEARCHMODEL，ATTHESAMETIMECOMBINATIONOFTHEACTUALSITUATIONINDEPTHANALYSISOFSPECIFICCASESABOUTINVESTORS，F(xiàn)UNDMANAGERSANDTRUSTEESOFTHETRUSTRELATIONSHIPPROBLEMSANALYSISOFTHEOBJECTFROMTHEPOINTOFVIEW，THEDOMESTICFUNDSANDFUNDMANAGEMENTCOMPANYTHATSPECIALIZEDFORMSOFBUSINESSORGANIZATIONSARETHELACKOFRESEARCHSTHECURRENTSTUDYFOCUSEDONTHEGOVERNANCEOFTHECORPORATEFUND，WHILECHINACONTRACTFUNDINDUSTRYRESEARCH，INPARTICULARTHEMECHANISMANDTHEROLEOFINDEPENDENTDIRECTORSANDTHERELATEDMANAGEMENTFEESTHEORETICALRESEARCHRESULTSANDEXPERIENCEARERAREFIRSTOFALL，THISARTICLECOMPARETHEGOVERNANCESITUATIONBETWEENHOMEANDABROAD，F(xiàn)OUNDTHATFUNDMANAGERSINTHECASEOFASYMMETRICINFORMATIONEXISTSBECAUSEOFTHEIRPROFESSIONALCONCERNSFROMTHEPERSPECTIVEOFMAXIMIZINGTHEIROWNINTERESTS，RESULTINGINADVERSESELECTIONANDMORALHAZARDPROBLEMSSECONDARY，THROUGHACTSOFDYNAMICGAMETHEORY，CONTRACTTHEORYFROMADIFFERENTPOINTOFFUNDMANAGERSINDEPTHSTUDYALWAYSAROUND2OFVIEWOFINCENTIVEANDRESTRICTIONTOSOLVETHETWOPROBLEMSONE，TO

簡(jiǎn)介：西南財(cái)經(jīng)大學(xué)碩士學(xué)位論文理財(cái)業(yè)務(wù)在銀行業(yè)經(jīng)營(yíng)轉(zhuǎn)型中的作用研究基于代理人約束體系的完善姓名楊珍花申請(qǐng)學(xué)位級(jí)別碩士專業(yè)金融學(xué)指導(dǎo)教師翟立宏20081101理財(cái)業(yè)務(wù)在銀行業(yè)經(jīng)營(yíng)轉(zhuǎn)型中的作用研究和零售業(yè)務(wù)并重的轉(zhuǎn)型方向，作為零售業(yè)務(wù)之一的理財(cái)業(yè)務(wù)成為其重要內(nèi)容，其發(fā)展標(biāo)志主要體現(xiàn)在兩方面理財(cái)產(chǎn)品創(chuàng)新的活躍和理財(cái)專業(yè)團(tuán)隊(duì)的建設(shè)。第二個(gè)分析點(diǎn)即理財(cái)業(yè)務(wù)，進(jìn)一步介紹理財(cái)業(yè)務(wù)的各方面內(nèi)容，包括理財(cái)業(yè)務(wù)的發(fā)展?fàn)顩r和國(guó)內(nèi)外支持因素。在對(duì)理財(cái)業(yè)務(wù)發(fā)展現(xiàn)狀的描述中，著重介紹理財(cái)產(chǎn)品的相關(guān)情況，對(duì)市場(chǎng)上流行的三大類銀行理財(cái)產(chǎn)品主要有外匯及本外幣連接結(jié)構(gòu)性存款、人民幣理財(cái)產(chǎn)品和代客境外理財(cái)?shù)陌l(fā)行規(guī)模和市場(chǎng)運(yùn)行情況進(jìn)行介紹。在理財(cái)業(yè)務(wù)國(guó)內(nèi)外支持發(fā)展因素的分析上，國(guó)內(nèi)因素從銀行經(jīng)營(yíng)環(huán)境、宏觀經(jīng)濟(jì)的高速增長(zhǎng)、市場(chǎng)需求和收入差距擴(kuò)大的客觀需要以及商業(yè)銀行經(jīng)營(yíng)目標(biāo)的實(shí)現(xiàn)幾個(gè)方面進(jìn)行解釋；國(guó)際因素的分析上也從國(guó)際銀行業(yè)戰(zhàn)略調(diào)整即零售業(yè)務(wù)崛起這一方面入手，介紹其發(fā)展的三大特征服務(wù)高度綜合化、交叉銷售和分支業(yè)務(wù)模式的重塑。并以花旗銀行、匯豐銀行和渣打銀行為典型，介紹理財(cái)業(yè)務(wù)開(kāi)展情況以及對(duì)我國(guó)理財(cái)業(yè)務(wù)發(fā)展的啟示涉及分析客戶需求、完善理財(cái)服務(wù)體系和提高員工素質(zhì)三個(gè)方面。第三個(gè)分析點(diǎn)即說(shuō)明理財(cái)業(yè)務(wù)在銀行業(yè)務(wù)轉(zhuǎn)型中所起的作用，這是文章的核心。在這一部分中引入代理人約束體系，以此為紐帶來(lái)說(shuō)明傳統(tǒng)業(yè)務(wù)和理財(cái)業(yè)務(wù)下對(duì)銀行經(jīng)營(yíng)模式和理念的不同影響。首先，說(shuō)明商業(yè)銀行中存在的代理人問(wèn)題，主要有三方面銀行管理者與員工之間、銀行與客戶之間、監(jiān)管機(jī)構(gòu)與客戶之間。其次，對(duì)理財(cái)業(yè)務(wù)、代理人問(wèn)題與銀行業(yè)務(wù)轉(zhuǎn)型之間的相互關(guān)系進(jìn)行分析，這一節(jié)的內(nèi)容主要細(xì)分為以下幾個(gè)方面本文對(duì)傳統(tǒng)業(yè)務(wù)和理財(cái)業(yè)務(wù)對(duì)比界限的劃分、代理人問(wèn)題與傳統(tǒng)業(yè)務(wù)性質(zhì)的關(guān)系、代理人問(wèn)題與理財(cái)業(yè)務(wù)的關(guān)系、代理人問(wèn)題與銀行業(yè)務(wù)轉(zhuǎn)型的關(guān)系以及理財(cái)業(yè)務(wù)在銀行業(yè)務(wù)轉(zhuǎn)型中的角色分析，且P理財(cái)業(yè)務(wù)在銀行業(yè)務(wù)轉(zhuǎn)型中并不是要取代傳統(tǒng)的存貸業(yè)務(wù)，而是在自身不斷發(fā)展完善中為銀行業(yè)務(wù)提供一個(gè)方向和借鑒。如何提供借鑒和方向則從代理人約束體系來(lái)闡明。再次，對(duì)傳統(tǒng)業(yè)務(wù)和理財(cái)業(yè)務(wù)下代理人約束體系的不同進(jìn)行對(duì)比分析。在傳統(tǒng)業(yè)務(wù)下，主要存在三方面的不完善第一，內(nèi)部約束不健全。主要從內(nèi)部控制環(huán)境、風(fēng)險(xiǎn)評(píng)估、內(nèi)部控制措施上進(jìn)行分析；第二，市場(chǎng)約束不具有客戶需求的導(dǎo)向。從市場(chǎng)約束的六個(gè)方面存款人、借款人、股東、銀行同業(yè)、金融市場(chǎng)以及人才市場(chǎng)進(jìn)行闡述；第三，監(jiān)管約束主要起安全主導(dǎo)作用，尚未凸顯對(duì)市場(chǎng)約束的重視。而在理財(cái)業(yè)務(wù)下，上述三方面將有所改善第一，在內(nèi)部控制方面，2

簡(jiǎn)介：同濟(jì)大學(xué)經(jīng)濟(jì)與管理學(xué)院碩士學(xué)位論文航空貨運(yùn)代理企業(yè)戰(zhàn)略合作伙伴選擇研究姓名錢(qián)圣羽申請(qǐng)學(xué)位級(jí)別碩士專業(yè)物流工程指導(dǎo)教師劉仲英張永慶20081201ABSTRACTABSTRACTAFTERCHINAHASJOINEDWTO，MOREANDMOREFREIGHTFORWARDANDAIRLINESBEGANTOJOINTHEMARKET,THEYAREFACED淅THTHECOMPETITIONPRESSURE．MEANWHILE，THESTRATEGICSUPPLYCHAINPARTNERSHIPISCONSIDEREDASTHEMOSTCOMPETITIVERELATIONSHIP．SOCONSTITUTINGSTRATEGICPARTNERSHIPISTHEMOSTIMPORTANTWAYTOMAKETHEFREITLOGISTICSSUPPLYCHAINBECOMEMORECOMPETITIVE．THEARTICLEISONTHEBASEOFCONSIDERINGTHEFEATUREOFTHEINDUSTRYANDAFTERREADINGDOMESTICANDOVERSEASLITERATURES，F(xiàn)IRSTLYITINTRODUCESTHEDEFINITIONANDTHEINDUSTRYBACKGROUNDOFFREIGHTFORWARDER,SECONDLYITEXPATIATESTHETHEORYOFSTRATEGICSUPPLYCHAINPARTNERSHIPGENERALLY，ANDFINALLYITPUTSFORWARDTHEFREIGHTLOGISTICSSUPPLYCHAINSTRUCTUREANDSPECIALTY．ACCORDINGTOTHEDIFFERENCEBETWEENTHETRADITIONALENTERPRISERELATIONSHIPANDTHESUPPLYCHAINSTRATEGICPARTNERSHIP，THEARTICLEDRAWTHECONCLUSIONTHATSUPPLYCHAINPARTNERSHIPISNECESSARYBETWEENFREIGHTFORWARDANDAIRLINESDERIVEDFROMTHEGAMETHEORY．THENITSEPARATESTHESELECTIONPROCEDUREINTOTHREESTAGES，INITIALSELECTION，ESTABLISHEDINDEXMODELANDEVALUATIONMODEL，OPTIMIZETHECANDIDATE．ATLASTITUSESTHEOPERATIONALRESEARCHMODELSOTHATTHEFREIGHTFORWARDCANFINALLYMAKETHEDECISIONHOWMANYAIRLINESWILLBETHESTRATEGICSUPPLYCHAINPARTNERS．CONSIDERINGTHESPECIALTYOFFORWARDERTHESUPPLYCHAINPARTNERSHIPEVALUATIONMODELISMUCHBETTERINAPPLICATIONANDPERTINENCEAFTERTHEADJUSTMENTONTRADITIONALEVALUATIONMODEL．ATLASTTHEARTICLEINTRODUCETHECASEOFTHEJHJFREIGHTFORWARDCOMPANYSUPPLYCHINASTRATEGICPARTNERSELECTION．KEYWORDSSUPPLYCHAINPARTNERSHIP，F(xiàn)REIGHTFORWARD，GAMETHEORYII

簡(jiǎn)介：西南交通大學(xué)碩士學(xué)位論文深圳聯(lián)通IP語(yǔ)音業(yè)務(wù)代理商管理優(yōu)化及案例分析姓名李星漢申請(qǐng)學(xué)位級(jí)別碩士專業(yè)工商管理指導(dǎo)教師郭強(qiáng)20090401西南交通大學(xué)碩士研究生學(xué)位論文第1I頁(yè)ABSTRACTWITHTHEDEVELOPMENTOFMARKETECONOMYANDADVANCESOFCOMMUNICATIONTECHNOLOGY，COMMUNICATIONSERVICESHAVEPENETRATEDINTOTHELIVESOFEACHPERSON，TOMAKEOURWORKANDDAILYLIREMOREFACILITATEDCOMMUNICATIONSINDUSTRYHASBECOMEANIMPORTANTAREAINTODAY’SSOCIETYWHICHISANINCREASINGLYCOMPETITIVEMARKETHOWTOSURVIVEANDDEVELOPINTHISAREAISTHESUBJECTOFSTUDYOFALLCOMMUNICATIONSCOMPANIESAGENTSBECAUSEOFTHEMARKETINGCHANNELSINTHECOMMUNICATIONSBUSINESSSTRATEGYHAVEPLAYEDAMOREIMPORTANTROLETHISPAPERFIRSTLYSTUDIEDTHETHEORYOFTHEAGENTSRELATEDONTHETELECOMMUNICATIONSINDUSTRY，STUDIEDTHECHARACTERISTICSOFAGENTSSYSTEM，TYPE，ASWELLASTHEMARKETINGAGENTSTRENGTHSANDWEAKNESSES。THENFOCUSESONTHEMANAGEMENTPROBLEMSOFAGENT，TOIMPROVECUSTOMERSERVICESATISFACTIONANDCOORDINATIONBETWEENTHEOPERATORSANDAGENTSARETHETWOMOSTIMPORTANTANDESSENTIALFACTORANDCONDUCTEDADETAILEDOPTIMIZEMANAGEMENTANALYSISOFTHEAGENTSINTHISPAPER，THEANALYSISFOCUSONIPVOICEBUSINESSMARKETINGSYSTEMANDOPERATIONANDMANAGEMENT，TOANALYZESURVEYDATABYSTATISTICALMETHODSUSINGMANAGEMENTTHEORIESANDMETHODSTOOPTIMIZETHEMANAGEMENTTHISPAPERHASASTRONGBUSINESSANDAGENTSDESIGNATEDREFERENCEVALUETHERESULTSOFTHETHESISCOULDPROVIDEREFERENCEFORTHEACTUALMARKETOPERATIONANDAGENTSMANAGEMENTTHISPAPERDISCUSSEDTHEDEVELOPMENTOFAGENTMANAGEMENTFORIPBUSINESS，DESCRIBEDINDETAILTHECHARACTERISTICSOFAGENTSANDMANAGEMENTOFTHEBASICTHEORYANDAIMOFTHEMANAGEMENT，GIVINGATHEORETICALFOUNDATIONFOROPTIMIZEFORSUBSEQUENTOFANALYSISTHESISCONDUCTEDAGREATDEALOFCUSTOMERSATISFACTIONSURVEY，ANDTOENHANCETHEPREMISEOFCUSTOMERSATISFACTION，EXPOUNDEDTHEPRINCIPLESANDBASICCONTENTTHROUGHTHECOORDINATIONOFTHEINTEMALMANAGEMENTSYSTEMTOACHIEVEPRESETGOAL，TOIMPROVECUSTOMERSERVICESATISFACTIONTHISPAPERALSOEXPLAINEDCOOPERATIONRELATIONSHIPFROMTHEOTHERMANAGEMENTLEVELS，SUCHASCOMMISSIONRATIO，CUSTOMERLOYALTYANALYSISANDBENEFITSBETWEENOPERATORSANDAGENTSTHISPAPERPROVIDESAGREATDEALOFREALDATATOMAKEASSESSMENTANALYSISANDDIAGNOSISFORMANAGEMENTANDCUSTOMERRELATIONSHIPTHISRESEARCHCONTRIBUTETOALLOVERALLUNDERSTANDINGOFTHEMANAGEMENTOFIPBUSINESSMANAGEMENTMODELANDOPTIMIZETHEDECISION_MAKING，IT’SALSOCOULDBEREFERENCEFORAGENTSMANAGEMENTKEYWORDSXPMARKETING；AGENT；CUSTOMERSERVICESATISFACTION

簡(jiǎn)介：江蘇大學(xué)碩士學(xué)位論文基于代理成本理論的我國(guó)上市公司股利政策研究姓名花薇申請(qǐng)學(xué)位級(jí)別碩士專業(yè)會(huì)計(jì)學(xué)指導(dǎo)教師陳留平20081213江蘇大學(xué)碩士學(xué)位論文據(jù)為樣本，建立模型，進(jìn)行回歸分析，用實(shí)證結(jié)果驗(yàn)證我國(guó)上市公司存在的代理問(wèn)題和股利政策中存在的問(wèn)題。第六部分根據(jù)本文的分析，提出本文的結(jié)論，根據(jù)我國(guó)上市公司股利政策中存在的問(wèn)題提出規(guī)范上市公司股利政策，保護(hù)中小股東利益，促進(jìn)資本市場(chǎng)健康發(fā)展的建議。本文主要研究結(jié)論是第一，上市公司的股利政策較以前有積極變化，發(fā)放現(xiàn)金股利的公司數(shù)較九十年代有較大的提高。第二，上市公司股利政策出現(xiàn)科學(xué)化，規(guī)范化的趨勢(shì)。第三，我國(guó)公司存在管理者和股東之間的代理問(wèn)題和控股股東與中小股東之間的代理問(wèn)題，但是由于我國(guó)特殊的股權(quán)結(jié)構(gòu)，股權(quán)較集中，股權(quán)制衡度較低，上市公司代理問(wèn)題尤其是控股股東與中小股東的代理問(wèn)題仍然較嚴(yán)重?？毓晒蓶|存在發(fā)放現(xiàn)金股利的偏好，他們發(fā)放現(xiàn)金股利更多的是為公司籌資需要，中小股東獲得的股利收益相對(duì)較小。第四，代理理論解釋我國(guó)股利政策的有效性股利政策能降低我國(guó)上市公司存在的代理成本，但是其作用較有限。關(guān)鍵詞上市公司，代理成本理論，股利政策，代理成本

簡(jiǎn)介：對(duì)外經(jīng)濟(jì)貿(mào)易大學(xué)碩士學(xué)位論文中小型IT產(chǎn)品代理企業(yè)第三方物流服務(wù)商選擇的研究姓名白靜申請(qǐng)學(xué)位級(jí)別碩士專業(yè)國(guó)際貿(mào)易學(xué)指導(dǎo)教師王強(qiáng)20090201ABSTRACTALONGWITHTHEDEVELOPMENTOFITINDUSTRY，THECOMPETITIONISFIERCE，IFTHEAGENTSOFITPRODUCTSWANTTOSURVIVEDINTHECOMPETITION，THEYHAVETOEXTENDTHEOCCUPANCYRATEINTHEMARKET，ATTHESAMETIME，THEYHAVETOSAVETHEIROPERATIONCOST，LOGISTICSOPERATIONWILLHAVEABIGEFFECTONTHEOPERATIONCOSTASM曲VALUEADDEDPRODUCTSAGENTS，ESPECIALLYSMALLORMEDIUMAGENTSOFITPRODUCTS，THEYINVESTMOSTCAPITALINTOTHEPRODUCTSPURCHASING，SOTHEYHAVENOADDITIONALBUDGETTOESTABLISHAPERFECTLOGISTICSSYSTEMBYTHEMSELVESHOWEVER，NOWADAYSLOGISTICSINDUSTRYISDEVELOPINGVIGOROUSLY，THETHIRDPARTLOGISTICSSERVICEPROVIDERCANSUPPLYTHEENTERPRISEEXPERTANDPERFECTSERVICETHEENTERPRISESTHROUGHTHETHIRDPARTLOGISTICSSERVICEPROVIDERCANOBTMNTHEPERFECTSERVICEWHICHTHEYWANTINLOWCOST，THENENTERPRISESIMPROVETHEWORKINGEFFICIENCYANDSAVINGRESOURCESBUT，DIFFERENTENTERPRISEHASDIFFERENTOPERATIONPATTERNANDDIFFERENTOPERATIONSIZE，SOONLYTHEENTERPRISEUSESTHETHIRDPARTLOGISTICSSERVICEPROVIDERWHICHFITSITSOWN，THEENTERPRISECANACHIEVEAMULTIPLIERTHISARTICLEISBASEDONTHELOGISTICACTUALITYOFTHESMALLORMEDIUMAGENTSOFITPRODUCTS，ANDANALYSESTHENECESSARYANDFUNDAMENTALITYOFCORRECTSELECTIONOFTHETHIRDPARTLOGISTICSSERVICEPROVIDERSFORTHESMALLORMEDIUMAGENTSOFITPRODUCTS，THENANALYSESTHEPRINCIPLESANDSTANDARDSFORTHESMALLORMEDIUMAGENTSOFITPRODUCTSCHOOSINGTHETHIRDPARTLOGISTICSSERVICEPROVIDERS，ANDPROVIDETHERELEVANTCASEANALYSISKEYWORDSTHETHIRDPARTLOGISTICS，AGENTENTERPRISESOFITPRODUCTS，SMALLORMEDIUMENTERPRISES，SELECTIONOFLOGISTICSSERVICEII

簡(jiǎn)介：保險(xiǎn)公司為了在激烈的市場(chǎng)競(jìng)爭(zhēng)中廣泛開(kāi)展業(yè)務(wù)，常采用代理人形式來(lái)拓展市場(chǎng)。自從我國(guó)實(shí)行保險(xiǎn)代理制度以來(lái)，代理人就成為我國(guó)保險(xiǎn)市場(chǎng)中一支不可缺少的力量。然而，目前國(guó)內(nèi)絕大部分公司的保險(xiǎn)代理人是隨機(jī)構(gòu)的劃分進(jìn)行分散管理的，代理人與保險(xiǎn)公司之間數(shù)據(jù)交換往往采用終端直連出單或保單數(shù)據(jù)補(bǔ)錄的方式解決。因此，目前的代理人方式存在渠道與管理的分離、信息溝通不暢、認(rèn)證方式存在安全漏洞和對(duì)于代理人的產(chǎn)品服務(wù)較弱等不足。保險(xiǎn)代理人網(wǎng)上業(yè)務(wù)處理系統(tǒng)是根據(jù)保險(xiǎn)公司多渠道展業(yè)的建設(shè)指導(dǎo)思想，結(jié)合現(xiàn)在省級(jí)業(yè)務(wù)集中的具體情況設(shè)計(jì)并建立的一套可實(shí)用的代理人業(yè)務(wù)系統(tǒng)。系統(tǒng)主要包含代理人網(wǎng)站內(nèi)容管理、代理人信息管理、代理人績(jī)效考核、代理人薪酬管理、代理人展業(yè)和出單、客戶管理等主要功能，實(shí)現(xiàn)了對(duì)保險(xiǎn)代理人的網(wǎng)上業(yè)務(wù)支持和業(yè)務(wù)管理。本文采用業(yè)界流行和成熟的三層架構(gòu)模式，使用組件化的開(kāi)發(fā)方法，設(shè)計(jì)了專用的中間件適配器。從平臺(tái)安全、應(yīng)用安全和數(shù)據(jù)安全等幾個(gè)方面保證了系統(tǒng)的安全性。本系統(tǒng)集信息采集、分類、匯總、分析、查詢、統(tǒng)計(jì)等各種處理為一體，為保險(xiǎn)公司代理人在網(wǎng)上開(kāi)展業(yè)務(wù)提供服務(wù)。

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簡(jiǎn)介：首都經(jīng)濟(jì)貿(mào)易大學(xué)碩士學(xué)位論文THESISOFMASTERDEGREE論文題目外資企業(yè)產(chǎn)品代理問(wèn)題的研究學(xué)號(hào)首都經(jīng)濟(jì)貿(mào)易大學(xué)碩士學(xué)位論文論文題目外資企業(yè)產(chǎn)品代理問(wèn)題的研究摘要本論文是在翔實(shí)分析當(dāng)前商業(yè)渠道下外資企業(yè)的產(chǎn)品代理的問(wèn)題之后，提出本論文的研究重點(diǎn)外資企業(yè)產(chǎn)品代理問(wèn)題的研究，并給出響應(yīng)的對(duì)策。全文從營(yíng)銷渠道的問(wèn)題、代理的困境、品牌意識(shí)薄弱三個(gè)方面分析外資企業(yè)產(chǎn)品代理中存在的問(wèn)題，從大點(diǎn)慢慢剖析到各個(gè)小點(diǎn)。營(yíng)銷渠道的主要問(wèn)題表現(xiàn)在渠道建設(shè)不規(guī)范、市場(chǎng)劃分不明確、缺乏維護(hù)機(jī)制、信息流通不暢四個(gè)方面，營(yíng)銷渠道建設(shè)不規(guī)范在外資企業(yè)產(chǎn)品代理中是最常見(jiàn)的問(wèn)題。通過(guò)以上分析，本文通過(guò)完善內(nèi)部機(jī)制、市場(chǎng)戰(zhàn)略、構(gòu)建供應(yīng)鏈模式、引進(jìn)品牌戰(zhàn)略四大方面來(lái)闡述自己的管理，以供外資企業(yè)或內(nèi)資企業(yè)實(shí)現(xiàn)產(chǎn)品代理模式時(shí)做參考。本論文遵循提出問(wèn)題、分析問(wèn)題、解決問(wèn)題的邏輯思路，來(lái)完成本論文的寫(xiě)作過(guò)程。最后總結(jié)全文，并提出外資企業(yè)在中國(guó)代理問(wèn)題研究的建議和展望。本文對(duì)構(gòu)建供應(yīng)鏈模式還未進(jìn)行深入的分析與研究。委托代理模式下的供應(yīng)鏈研究還有很多地方值得進(jìn)一步研究和探討。21世紀(jì)不再是企業(yè)和企業(yè)之間的競(jìng)爭(zhēng)，而是供應(yīng)鏈和供應(yīng)鏈之間的競(jìng)爭(zhēng)，我們有必要加強(qiáng)委托代理模式下的供應(yīng)鏈研究。由于時(shí)間和能力有限，希望大家對(duì)本文的不足之處提出寶貴意見(jiàn)。關(guān)鍵詞外資企業(yè)產(chǎn)品代理營(yíng)銷渠道供應(yīng)鏈

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