a1馨感覺決賽文本

1、11執(zhí)行總結(jié)執(zhí)行總結(jié)........................................................................................................................................41.11.1公司描述公司描述...........................................................

2、.................................................................41.21.2市場(chǎng)市場(chǎng)....................................................................................................................................41.31.3投資與財(cái)務(wù)

3、投資與財(cái)務(wù)........................................................................................................................42產(chǎn)品和服務(wù)產(chǎn)品和服務(wù)...................................................................................

4、.................................................52.12.1產(chǎn)品概述產(chǎn)品概述............................................................................................................................52.1.12.1.1產(chǎn)品簡(jiǎn)介產(chǎn)品簡(jiǎn)介.............

5、...................................................................................................52.1.22.1.2產(chǎn)品優(yōu)點(diǎn)產(chǎn)品優(yōu)點(diǎn)......................................................................................................

6、..........52.1.32.1.3產(chǎn)品前景產(chǎn)品前景................................................................................................................52.22.2產(chǎn)業(yè)背景產(chǎn)業(yè)背景................................................................

7、............................................................52.2.12.2.1環(huán)保、綠色、健康的水性涂料是未來發(fā)展的大趨所勢(shì)環(huán)保、綠色、健康的水性涂料是未來發(fā)展的大趨所勢(shì)....................................62.2.22.2.2我國(guó)水性涂料市場(chǎng)的現(xiàn)狀我國(guó)水性涂料市場(chǎng)的現(xiàn)狀..................................

8、..................................................72.2.32.2.3未來我國(guó)水性涂料的發(fā)展前景如此巨大未來我國(guó)水性涂料的發(fā)展前景如此巨大............................................................72.2.42.2.4在這巨大市場(chǎng)中，我們擁有廣闊的空間施展拳腳在這巨大市場(chǎng)中，我們擁有廣闊的空間施展拳腳............

9、................................83公司戰(zhàn)略公司戰(zhàn)略........................................................................................................................................93.13.1總體戰(zhàn)略總體戰(zhàn)略...........................

10、.................................................................................................93.23.2發(fā)展戰(zhàn)略發(fā)展戰(zhàn)略............................................................................................................

11、................93.2.13.2.1短期：（短期：（1～3年）年）................................................................................................93.2.23.2.2中期：（中期：（4～7年）年）........................................................

12、......................................10103.2.33.2.3長(zhǎng)期長(zhǎng)期......................................................................................................................10104市場(chǎng)分析市場(chǎng)分析.................................

13、.....................................................................................................10104.14.1市場(chǎng)特征市場(chǎng)特征.....................................................................................................

14、.....................10104.1.14.1.1綠色、健康是市場(chǎng)的要求綠色、健康是市場(chǎng)的要求..................................................................................10104.1.24.1.2水性涂料需要的通過的驗(yàn)證和要求水性涂料需要的通過的驗(yàn)證和要求.....................................

15、.............................10104.1.34.1.3國(guó)家對(duì)綠色環(huán)保涂料市場(chǎng)的政策導(dǎo)向國(guó)家對(duì)綠色環(huán)保涂料市場(chǎng)的政策導(dǎo)向..............................................................11114.24.2市場(chǎng)細(xì)分市場(chǎng)細(xì)分.................................................................

16、.........................................................12124.2.14.2.1具有健康，安全，高要求理念，同時(shí)具有實(shí)際購買力的群體具有健康，安全，高要求理念，同時(shí)具有實(shí)際購買力的群體......................12124.2.24.2.2具有健康，安全，高要求理念，但不具有實(shí)際購買力的群體具有健康，安全，高要求理念，但不具有實(shí)際購買力的群體.........

17、.............12124.2.34.2.3沒有健康，安全，高要求理念，但具有實(shí)際購買力的群體沒有健康，安全，高要求理念，但具有實(shí)際購買力的群體..........................12124.2.44.2.4沒有健康，安全，高要求理念，又不具有實(shí)際購買力的群體沒有健康，安全，高要求理念，又不具有實(shí)際購買力的群體......................12124.34.3銷售渠道分析銷售渠道分析.......

18、...........................................................................................................12124.4.4.4.競(jìng)爭(zhēng)分析競(jìng)爭(zhēng)分析.............................................................................................

19、.............................14144.4.14.4.1競(jìng)爭(zhēng)產(chǎn)品和競(jìng)爭(zhēng)對(duì)手競(jìng)爭(zhēng)產(chǎn)品和競(jìng)爭(zhēng)對(duì)手..........................................................................................14144.4.1.14.4.1.1競(jìng)爭(zhēng)產(chǎn)品競(jìng)爭(zhēng)產(chǎn)品...........................................

20、.......................................................14144.4.24.4.2競(jìng)爭(zhēng)影響力量分析競(jìng)爭(zhēng)影響力量分析..............................................................................................16164.4.2.14.4.2.1國(guó)家法律及相關(guān)政策國(guó)家法律及相關(guān)政策.....

21、.........................................................................16164.4.2.24.4.2.2銷售商銷售商......................................................................................................16164.4.2.34.4.2.3資源供

22、應(yīng)商資源供應(yīng)商..............................................................................................16164.4.2.44.4.2.4替代風(fēng)險(xiǎn)替代風(fēng)險(xiǎn).............................................................................................

23、.....17174.4.2.54.4.2.5宣傳方法宣傳方法..................................................................................................17174.54.5競(jìng)爭(zhēng)優(yōu)勢(shì)競(jìng)爭(zhēng)優(yōu)勢(shì).........................................................................

24、.................................................17174.5.14.5.1本身優(yōu)勢(shì)本身優(yōu)勢(shì)..............................................................................................................17174.5.24.5.2技術(shù)優(yōu)勢(shì)（技術(shù)專利）技術(shù)優(yōu)勢(shì)（技術(shù)專利）.....

25、.................................................................................18184.5.34.5.3成本優(yōu)勢(shì)（價(jià)格優(yōu)勢(shì)）成本優(yōu)勢(shì)（價(jià)格優(yōu)勢(shì)）......................................................................................181836.56.5產(chǎn)品質(zhì)量控制產(chǎn)品

26、質(zhì)量控制..........................................................................................................26266.5.16.5.1公司內(nèi)部質(zhì)量控制公司內(nèi)部質(zhì)量控制................................................................................

27、..............26266.5.26.5.2國(guó)家質(zhì)檢局國(guó)家質(zhì)檢局..........................................................................................................27276.66.6公司管理體系公司管理體系......................................................

28、............................................................27276.6.16.6.1公司性質(zhì)公司性質(zhì)..............................................................................................................27276.6.26.6.2組織形式組織形式......

29、........................................................................................................27276.6.46.6.4部門職責(zé)部門職責(zé)..............................................................................................

30、................28287創(chuàng)業(yè)團(tuán)隊(duì)創(chuàng)業(yè)團(tuán)隊(duì)......................................................................................................................................31317.17.1創(chuàng)業(yè)團(tuán)隊(duì)介紹創(chuàng)業(yè)團(tuán)隊(duì)介紹...................................

31、...............................................................................31317.27.2分工分工.................................................................36............................................................

32、.....367.37.3公司股權(quán)劃分公司股權(quán)劃分..................................................................................................................37378企業(yè)經(jīng)濟(jì)企業(yè)經(jīng)濟(jì)....................................................................

33、..................................................................38388.18.1資金需求資金需求..........................................................................................................................38388.28.2融資計(jì)劃

34、，股本結(jié)構(gòu)與規(guī)模融資計(jì)劃，股本結(jié)構(gòu)與規(guī)模..........................................................................................39398.38.3產(chǎn)量：（不考慮通貨膨脹率）產(chǎn)量：（不考慮通貨膨脹率）..........................................................................

35、............40409財(cái)務(wù)狀況財(cái)務(wù)狀況......................................................................................................................................40409.19.1主要財(cái)務(wù)假設(shè)主要財(cái)務(wù)假設(shè).......................................

36、...........................................................................40409.29.2會(huì)計(jì)報(bào)表會(huì)計(jì)報(bào)表..........................................................................................................................41419

37、.2.19.2.1資產(chǎn)負(fù)債表資產(chǎn)負(fù)債表..........................................................................................................41419.2.29.2.2收益表..............................................................................

38、................................42429.2.39.2.3收益表..........................................................................................................42429.3.39.3.3現(xiàn)金流量表現(xiàn)金流量表.........................................

39、.................................................................43439.29.2財(cái)務(wù)分析財(cái)務(wù)分析..........................................................................................................................44441010融資方案和回報(bào)

40、融資方案和回報(bào)........................................................................................................................444410.110.1初期的融資計(jì)劃初期的融資計(jì)劃...................................................................

41、.........................................444410.210.2退出方式退出方式........................................................................................................................454510.2.110.2.1分類分類...................

42、.................................................................................................454510.2.210.2.2退出方式可能性退出方式可能性.............................................................................................

43、...454510.2.310.2.3撤出時(shí)間撤出時(shí)間............................................................................................................47471111關(guān)鍵的風(fēng)險(xiǎn)和問題關(guān)鍵的風(fēng)險(xiǎn)和問題.............................................................

44、.......................................................474711.111.1機(jī)遇機(jī)遇................................................................................................................................474711.211.2外部風(fēng)險(xiǎn)外部風(fēng)險(xiǎn).

45、.......................................................................................................................474711.311.3內(nèi)部風(fēng)險(xiǎn)內(nèi)部風(fēng)險(xiǎn).................................................................................

46、.......................................484811.411.4解決方法解決方法........................................................................................................................48481212附錄附錄.............................

47、.............................................................................................................4949附錄一：中共肥西縣委、肥西縣人民政府關(guān)于進(jìn)一步加快桃花工業(yè)園發(fā)展的附錄一：中共肥西縣委、肥西縣人民政府關(guān)于進(jìn)一步加快桃花工業(yè)園發(fā)展的決定（決定（20002000）..........................