文化生產(chǎn)力理論與西安文化產(chǎn)業(yè)發(fā)展問題研究

1、論文題目：文化生產(chǎn)力理論與西安文化產(chǎn)業(yè)發(fā)展問題研究專 業(yè)：馬克思主義理論碩 士 生：胡曉靜 （簽名）指導(dǎo)教師：孫紅湘 （簽名）摘 要文化產(chǎn)業(yè)被譽為“朝陽產(chǎn)業(yè)”，通過多年來探索與發(fā)展，這種以創(chuàng)意為核心，承載著文化與經(jīng)濟雙重效應(yīng)的新興產(chǎn)業(yè)， 已迅速成為了二十一世紀全世界經(jīng)濟發(fā)展中最具經(jīng)濟增長潛力的突破口。近幾年來，我國出臺了各項政策引導(dǎo)和鼓勵各地發(fā)展文化產(chǎn)業(yè)。西安作為引領(lǐng)西部文化產(chǎn)業(yè)建設(shè)的先驅(qū)城市，在發(fā)展中取得一定成績，也遇到很多問題。本文

2、搜集、鑒別、整理了馬克思主義文化生產(chǎn)力文獻，并對歷代領(lǐng)導(dǎo)人對于馬克思主義文化生產(chǎn)力的理論進行了歸納總結(jié)， 研究了文化生產(chǎn)力的定義、 構(gòu)成、 特征、 規(guī)律，并通過對文獻的研究，形成了本文的理論基礎(chǔ)。在此基礎(chǔ)上指導(dǎo)文化產(chǎn)業(yè)的發(fā)展，要從文化產(chǎn)業(yè)的發(fā)展環(huán)境、發(fā)展路徑以及特色文化產(chǎn)業(yè)三個方面進行研究。按照上述理論研究的方向， 在對西安文化產(chǎn)業(yè)總體情況介紹的基礎(chǔ)上分別就西安文化產(chǎn)業(yè)發(fā)展環(huán)境、 發(fā)展路徑及特色文化產(chǎn)業(yè)的現(xiàn)狀進行了分析， 在與北京、 上

3、海、 深圳、美國、日本、韓國文化產(chǎn)業(yè)發(fā)展的比較研究中，總結(jié)了各地成功經(jīng)驗對西安發(fā)展文化產(chǎn)業(yè)的啟示，實踐證明文化產(chǎn)業(yè)發(fā)展離不開良好的環(huán)境，需要合理有效的發(fā)展路徑，并高度依賴鮮明的特色。通過對西安整個文化產(chǎn)業(yè)及其西安曲江文化旅游股份有限公司個案分析， 分析了西安文化產(chǎn)業(yè)發(fā)展中的問題，主要包含發(fā)展環(huán)境不完善、缺乏良性產(chǎn)業(yè)鏈、產(chǎn)業(yè)集群優(yōu)勢未能發(fā)揮、特色文化產(chǎn)業(yè)發(fā)展緩慢等。存在這些問題的主要原因是客觀條件落后、文化產(chǎn)業(yè)發(fā)展各項體制不完善，缺乏交流

4、與合作，創(chuàng)新力度不足。針對上述西安文化產(chǎn)業(yè)發(fā)展的問題及其成因，提出了發(fā)展西安文化產(chǎn)業(yè)的對策：立足經(jīng)濟發(fā)展新常態(tài)，以“一帶一路”為契機促進文化產(chǎn)業(yè)的發(fā)展；完善政策、人才、資本、技術(shù)、市場體制，優(yōu)化文化產(chǎn)業(yè)發(fā)展環(huán)境；重視交流與合作，拓寬西安文化產(chǎn)業(yè)發(fā)展路徑；積極嘗試創(chuàng)新，增強特色文化產(chǎn)業(yè)發(fā)展后勁。關(guān) 鍵 詞：文化生產(chǎn)力；文化產(chǎn)業(yè)；體制環(huán)境；產(chǎn)業(yè)鏈；產(chǎn)業(yè)政策研究類型：應(yīng)用研究Subject ：The Research on cultural

5、productivity theory and the cultureindustry development in Xi 'anSpecialty ：Marxist TheoryName ：Hu Xiaojing (Signature)Instructor：Sun Hongxiang (Signature)ABSTRACTCulture industry is known as “sunrise industry“, thro

6、ugh the exploration anddevelopment for many years, this new industry with creativity as the core, and support theculture and economy, has rapidly become the most economic potential breakthrough in 21stcentury all over th

7、e world. In recent years, our country introduced various policies to guideand encourage the development of cultural industry. Xi 'an as the pioneer of western culturalindustry construction, get some achievements, als

8、o met a lot of problems in the development.This paper collected, identified, finished the Marxist cultural productivity literature, andsummarized generations of leaders for the theory of Marxist cultural productivity, st

9、udied thedefinition, composition, characteristics and regularity of cultural productivity, and through thestudy of literature, formed the theoretical basis of this paper. Based on this to guide thedevelopment of cultural

10、 industry, study from three aspects including developmentenvironment, development path of cultural industry and characteristic culture industry.According to the direction of the theory research, based on the introduction

11、 to the overallsituation of Xi 'an cultural industry. Respectively analyzed the present situation fromdevelopment environment, development path of Xi 'an cultural industry and characteristicculture industry, by c

12、omparison with Beijing, Shanghai, Shenzhen, the United States, Japan,South Korea's culture industry development, Summarized the successful experiences aroundthe revelation for the development of cultural industry in

13、Xi 'an, practice proves that thecultural industry development can not leave the good environment, need the reasonable andeffective development path, and is highly dependent on distinct characteristics.Through the ana

14、lysis for the whole cultural industry of Xian and Qujiang culturaltourism co., LTD., analysis of the problems in the development of Xi 'an cultural industry,mainly contains the imperfect development environment, the