華盛頓職場(chǎng)及社交界演講熱一瞥

1、洪靜怡博士2011年5月18日,淺談美國(guó)講演撰稿技巧,1,演講主題 : 從跨文化交流的視角，簡(jiǎn)介美國(guó)演講技巧。希望有助聽眾 知己知彼，在國(guó)際交流中有效傳遞信息，促進(jìn)了解，建立互信。演講要點(diǎn)I. 時(shí)代特點(diǎn)Age of globalization, Age of Communication, Age of PersonalityII. 通過(guò)簡(jiǎn)介華盛頓地區(qū)演講訓(xùn)練以及蔚然成風(fēng)的演講熱了解公眾面臨信息時(shí)代知識(shí)爆炸的局面需要各

2、行各業(yè)的專家梳理，綜合，簡(jiǎn)化各類信息，并能深入淺出地講出來(lái)。 III.培訓(xùn)熱，點(diǎn)評(píng)名人領(lǐng)導(dǎo)人演講蔚然成風(fēng),2,新時(shí)代的新挑戰(zhàn),歷史的回顧 林肯，丘吉爾，拿破侖，撒切爾，等演講風(fēng)格的傳承與發(fā)展 現(xiàn)代領(lǐng)導(dǎo)人中出類拔萃的演講者 歐巴馬，布萊爾，克林頓，里根,3,華盛頓職場(chǎng)及社交界演講熱一瞥,首都演講者俱樂部 訓(xùn)練三分鐘演講及禮儀 Pause, Poise, Power美國(guó)婦女新聞工作者協(xié)會(huì)美國(guó)專業(yè)演講者協(xié)會(huì)

3、新聞?dòng)浾邊f(xié)會(huì)社交演講俱樂部,4,專業(yè)培訓(xùn) 專家點(diǎn)評(píng),Laban Movement,Susan Miller,聲音診斷及訓(xùn)練 “Unlock Your Vocal Power” by voice trainer Susan Miller演講撰稿全方位培訓(xùn)點(diǎn)滴 如何做到態(tài)度誠(chéng)懇，風(fēng)度優(yōu)雅，內(nèi)容充實(shí)立論清晰，肢體語(yǔ)言恰如其分 專家點(diǎn)評(píng)新趨勢(shì) 拉班專家評(píng)歐巴馬國(guó)情咨文 民主黨培訓(xùn)青年領(lǐng)導(dǎo)人演講 技巧,

4、5,非語(yǔ)言傳達(dá)信息的重要性The Importance of Non-Verbal Communication,Power Presence 穿著使你成功 形象設(shè)計(jì)Eye contact （與聽眾對(duì)視表達(dá)自信）Power Gesture 手勢(shì)，姿勢(shì) （站有站相，坐有坐相）,6,Tools for Giving Presentations 準(zhǔn)備演講步驟須知,7,Audience Character

5、istics 了解聽眾,Who are your listeners, and what is their relationship to your topic?How well informed are they about the subject matter?What do they need to know?What do they know about you? Are there other obstac

6、les, history, or expectations that you need to take into account?What presentation techniques might best capture their attention and get your points across most effectively (e.g., demonstrations, personal stories, multi

7、media?) Example: lectures at Inter-American Defense Institute, Steve Jobs’ commencement speech at Stanford U,8,Logistics 細(xì)節(jié)清單,Presentation TopicDatePresenter(s)Presentation LocationMeeting Coordinator and Pho

8、ne numberSite Contact Person and Phone numberNumber of People AttendingHandoutsRoom SetupEquipment and Supplies Example: CS speech at a forum, my speech on “Chinese Concept of Food and Health Presentation”,9,

9、Presentation Context 演講形式，時(shí)間要求，場(chǎng)地，等細(xì)節(jié),Is the presentation formal or informal?Who will speak before and after you? What do they plan to say?Are you the first or last speaker of the program? The day? The morning or afte

10、rnoon?How much time do you have for the presentation? Will the physical setting of the room require you to adapt your presentation in any way?When you present, will the audience have just finished eating, drinking, wo

11、rking, or doing something active? Examples: Key note speech, dinner speech, luncheons, Some Chinese speakers tend to give very long speeches and totally lose the audience. (Personal observations) Nankai U experien

12、ce, etc.,10,Preliminary Planning 初步準(zhǔn)備演講稿 列出大綱，組織材料,Topic, Requested by:Objectives List of Main Messages: What must the audience understand and remember from your talkList of Supporting Facts: What facts support

13、your main messages?,11,Presentation Outline 演講大綱,Your Content 內(nèi)容 Opening 開場(chǎng)白A compelling opening is needed to get your audience’s interest and attention.  Define the purpose of your talk Establish your

14、 credibility Describe the importance of the topic: what is in it for them? Preview briefly the main points to be covered   Body: 內(nèi)容正文 Get across the main points of your presentation Conclusio

15、n: 結(jié)語(yǔ) Summarize your contentChallenge the audience to take action,12,Writing your speech 撰稿提示,Making effective word choices: accuracy, coherence (signposts, previews, final summaries), appropriateness, etc

16、.Selecting an appropriate style： written vs. oral style (Bill Clinton’s Farewell speech, Steve Jobs commencement speech)Focus on issues (Hillary Clinton’s speech)Sound bite （擲地有聲的短句）The Rule of Three: We remember th

17、ree things. The rule of three is the oldest in the book – Aristotle wrote about it in his book Rhetoric. Put simply it is that people tend to easily remember three things. There are three parts to your pres

18、entation: the beginning (opening), the middle (body), the end (conclusion).,13,Examples of lists of three:,Presentation essential: rehearse, rehearse , rehearseVeni, Vidi, Vici (I came, I saw, I conquered) Julius Caes

19、ar“ “Our priorities are Education, Education, Education” Tony Blair A Mars a day helps you to work, rest and play. Advertising slogan Winston Churchill’s famous Blood Sweat and Tears speech was a classic

20、example of the rule of three. What he actually said was “I can promise you Blood, Sweat, Toil and Tears”.  No Way, No How，No McCain (Hillary Clinton’s Prime-Time Speech, August 26, 2008),14,Three Presentation Ess