最新國家開放大學(xué)《商務(wù)英語3》形成性考核冊參考資料

1、1最新國家開放大學(xué)《商務(wù)英語（最新國家開放大學(xué)《商務(wù)英語（3）》形成性考核冊參考資料）》形成性考核冊參考資料《商務(wù)英語（3）》是國家開放大學(xué)2017年春季新開的課程之一，對國家開放大學(xué)的財經(jīng)專業(yè)學(xué)生進(jìn)行統(tǒng)一考試。該資料對學(xué)生完成學(xué)習(xí)任務(wù)起著一定的輔助作用。本文庫還有國家開放大學(xué)其他課程的參考資料，可以參考。作業(yè)作業(yè)1一、交際用語（共計10分，每小題2分）15題：閱讀下面的小對話，選擇恰當(dāng)?shù)拇鹫Z。1.MningMaggie.Couldyo

2、utalkbrieflyaboutyourcareerdevelopment.A.GoodmningMr.Marx.I’mgoingtodoabriefaboutmylatestwkperfmance.B.SureMr.Marx.Thanksfgivingmethisopptunity.Istartedasaclerkinthiscompany...C.SryMr.MarxbutIdon’tlikemybossatallIthinkhe

3、istooseriouscritical2.KathyI’dlikeyoutomeetMaggieJacobs..Maggie.You’redoingagreatjob.A.I’mpleasedtomeetyouB.It’sgreattoseeyouagainC.Imhappytomeetyoutoo3.一Goodmning.？Goodmning!IneedachecktosendtomypublisherinNewYk.A.Whatc

4、anIdofyouMadamB.WhatdoyouwanttobuyMadamC.WhydoyoucomehereMadam4.Whatarethey？？It’sasecret.ButI’11giveyousomehintsanyway.A.IsitasecretB.CanIhaveanideaaboutthemC.Whydoyoukeepitasecret5.But＿bySWOT一Itstsfstrengthsweaknessesop

5、ptunitiesthreats.A.whatdoyoumeanB.howdoyouknowC.whatisyourmeaning二、詞匯語法（共計30分，每小題2分）620題：閱讀下面的句子，從A、B、C三個選項中選出一個能填入空白處的最佳選項6.Youaretherightpersonfthejobthatyourapplicationtheadvertisement.A.relateswithB.relatesfC.relates

6、to7.IwasdevisingsalesstrategiestargetsftheWestRegionA.responsiblewithB.responsiblefC.responsiblein8.Iledasalesteamof20people.A.suggestedB.motivatedC.moved9.Whentalkingtopeoplewithinyourcompanydon’tspeakyourlanguageyoumay

7、havetouseEnglish.A.whoB.whichC.whose10.Ifyou’rereadywecangotomeetsomeofourkey.A.personalB.personnelC.person11.Finallytheyreturnthetothepeoplewhoboughtsharesinthecompany.3deliverbettercontent.Ifyouareatthetopofyourbusines

8、smarketingpartnershipsarecheapertomaintainyoursuccessexposeyourbr.Embraceusergeneratedcontent.Accdingtoasurveyof839millennia’s（千萬富翁），theyspend5.4hoursadaycommunicatingwiththeirpeersabout30percentoftheirtotalmediatime.Sim

9、ilarlyyoucanalsomakethisbysharingpersonalstiesexchangingideaswithyourcustomers.Thisisagoodwayofcarryingoutadvertisement.Helpcustomerssolveaproblem.AsperfectlystatedonHubspot，“You”reinbusinessbecauseyouprovidesolutions.”S

10、omeofthewaysyoucanhelpcustomerssolveaproblemisby:creatinghowtocontentofferingexclusivesthatmaketheirliveseasierlisteningtothemansweringtheirquestionscreatingAPPstools.Letcustomersinteract.Nomattertheproductserviceyou’reo

11、fferingyourcustomerswanttointeractwithyourcompanyatleastothercustomers.AMCfexamplecreatedanonlinetoolthatallowedyoutowritedownyourimaginations.AmericanExpressconnectssmallbusinessownerstoeachotherhelpfulresourcesthroughi

12、tsopenfum.26.Thisarticlemainlytalksabout.A.somemarketingstrategiesB.yourpotentialclientsC.communicativeskills27.Youaresuggestedinthesecondparagraphto.A.fightagainstyouropponentB.findallieswithsomeoneelseC.alwaysfocusonyo

13、urself28.Toembraceusergeneratedcontentdoesgoodat.A.makingfriendswithstrangersB.choosingcapableemployeesC.Carryingoutadvertisement29.WhichofthefollowingisNOTawayofhelpingcustomerssolveaproblemA.creatinghowtocontentB.liste

14、ningtocustomersC.havingdinnerwithcustomers30.AMCcreatedanonlinetoolsothat.A.onecanwritedownwhatheimaginesB.yourdreamsthoughtswillcometrueC.theycangatherinfmationfromcustomers31題：根據(jù)寫作要求，寫出一篇作文。31.YouareSusan.Yourcompanywi

15、llholdanopeningceremonyfanewfacty.YouareaskedtowriteaninvitationlettertoDavidanimptantclientofyourcompany.Thefollowinginfmationshouldheincluded:thereasonstoinvitehimthetimeftheeventtheplaceftheeventearlyreplyexpected.Dea

16、rDavid:Itwouldgiveusgreatpleasuretohaveyourpresenceattheopeningceremonyfanewfacty.scheduledf2017.11.20atthefacty.Yourpresencewouldcontributegreatlytothesuccessoftheceremony.pleaseletmeknowassoonaspossibleifyoucancome.You