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1、 編 號: 碩士學(xué)位論文 碩士學(xué)位論文 題 目:無印良品極簡主義的設(shè)計理念與海報案例分析研究 所在院系:美術(shù)與設(shè)計 專業(yè)名稱:美術(shù) 指導(dǎo)教師:張鵬 姓 名:楊策弘 沈陽師范大學(xué)研究生處制類 別 全日制研究生 √ 教育碩士 同等學(xué)力 無印良品極簡主義的設(shè)計理念與海報案例分析研究 II The idea of MUJI design and posters Abstract This case study focuses on
2、 MUJI on visual art in the form of minimalist art performance. The main focus will be the study of the Japanese brand MUJI, a minimalist art design concept and convey the idea of goods in the society. MUJI is an original
3、 conceptual product brand in Japan. Since the beginning it has had repeated success and is well known. Kenya Hara and his team have an important influence on the development of MUJI. He is the one of the important indivi
4、duals in the MUJI reform. The case study will include MUJI visual advertising design and MUJI concept understanding from Kenya Hara. He faces “daily life“ to a pair of ignoring the external world the rapid development an
5、d the changes of the eyes, with modest but also sharp eyes looking for the design needs to be located, and their exact placement in his intention to be endowed with life. When our daily life is more and more into their o
6、wn stereotype, he keenly perception to the design of symptoms and signs, and willingness to challenge the unknown field. Is not fall stereotypes of fresh appears in his works, he found the design is space requirements an
7、d the design. In this attitude. He expanded the vision and scope for the design, in his experience, new horizon does not stop is to discover and develop. Hara is doing, is in the modified design concepts existing, design
8、 to a higher level. Kenya Hara excels, is he precise insight. He can often thorough digestion and bring me the message, then these invisible message transformation to the public can understand and visible images, this ki
9、nd of ability is not general designer.In the end there will be a conclusion and a review of the process of change of the visual impact. The last part will also include a reflection of learning outcomes and visual identit
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