網(wǎng)絡(luò)設(shè)計(jì)工作室創(chuàng)業(yè)計(jì)劃書(shū)

1、網(wǎng)絡(luò)設(shè)計(jì)工作室創(chuàng)業(yè)計(jì)劃書(shū)1網(wǎng)絡(luò)設(shè)計(jì)工作室創(chuàng)業(yè)計(jì)劃書(shū)網(wǎng)絡(luò)設(shè)計(jì)工作室創(chuàng)業(yè)計(jì)劃書(shū)3機(jī)會(huì)（0pportunity)............................................威脅（Threaten）..............................................四、工作室目標(biāo)市場(chǎng)策略制定 ...................（一）市場(chǎng)細(xì)分 ........................

2、...........................1.產(chǎn)品市場(chǎng)范圍................................................2.市場(chǎng)細(xì)分依據(jù)................................................（二）目標(biāo)顧客的選擇 .............................................（三）市場(chǎng)定位 .................

3、..................................1.市場(chǎng)機(jī)遇....................................................2.市場(chǎng)選擇....................................................五、工作室的營(yíng)銷組合策略 ....................（一）產(chǎn)品策略 .............................

4、......................1.產(chǎn)品整體概念運(yùn)用............................................2.產(chǎn)品組合....................................................3.主要產(chǎn)品展示................................................4.品牌策略........................

5、............................（二）定價(jià)策略 ...................................................1.定價(jià)依據(jù)和價(jià)格結(jié)構(gòu)..........................................2.影響價(jià)格變化的因素和對(duì)策....................................（三）渠道策略 ......................

6、.............................1.網(wǎng)絡(luò)平臺(tái)渠道的選擇..........................................2.渠道管理....................................................（四）促銷渠道 ...................................................1.推廣宣傳...............

7、.....................................2.主要促銷方式................................................3.廣告........................................................六、財(cái)務(wù)分析 ..........................（一）主要財(cái)務(wù)假設(shè) ........................