招貼設計中的版式構成研究_14338.pdf

1、招貼設計中的版式構成研究專業(yè)名稱：美術學申請人：伍言鋒指導教師：何平靜教授論交答辯委員會‘寶席。校狳主席：壁塑縫、委貝：POSTERDESIGNLAYOUTCONSTITUTERESEARCHGraduateName：WuYanFengInstructorName：ProfessorHePingjingdisciplines：FineArtsResearch：DesignandApplicationYear：2011Abstract：H

2、umannatureistocreateaposterinsocialactivities，humanunderstandingofthingsandtheexchangeofinformationmedia，isacommunicationcarrierstowanttosayandexpressemotionthroughtext，color，graphicscombinationstOothersWiththerapiddevel

3、opmentofsocialprogressandscientificandtechnological，East—Westculturalexchangesbecomemorefrequentandintegration，aswellasnewconceptsofmodemscienceandtechnology，culture，art，tomodernadvertisingposterbroughtposterisnolongersu

4、bjecttocertaingenresofboundtobreakallkindsofconventionaldesignhouse，focusingontheinformationconveyedinthefunction，whilemoreemphasisonthedevelopmentandcreativedesignuniquestyleTheywillbetreatedasthepostermediumforcommunic

5、atingideasandputemotionintothedesigninordertoenablethepostertogetamoredeeplymovingforceInthefiercecompetitioninthemarketeconomy，advertisinghasdevelopedintoaJlemergingindustry，andasanadvertisingposterofastate，butalsofroma

6、singleactivesteeringcompletedthroughconcertedeffortsofateam，andturnedafullrangeofmediafromasingle，allmedia，theintegrationofintegratedadvertisingcampaignsPosterlayoutwithlarge，richartisticexpression，widepathways，postedalo

7、ngtime，continuouspostingoffeatures，withrepeatedpropagandaeffectInaddition，theeffectofstrongandfineprinthyperopiaisitsgreatestfeaturesIfinstantposter’Smissionistostimulatecreativityprofoundisitscore，itfeaturesadramaticplo

8、t，thenitiscoveredbyacomprehensivelayoutconstitutetheoverallvisualimagePosterdesignlayoutstructure，notonlytogooduseintheformoftheory，modelingelements，visualflow，moreimportantistheuniqueformofcreativity，inordertoreachtheau

9、dienceneverforget，paralleltheeffectivenessofwordofmouthConstitutesaposterdesignlayoutisthemanifestationandrhythmInthelongtermdesignpractice，designersareincreasinglyawareoftheimportanceoftheposterlayoutcompositionToachiev