商務(wù)英語專業(yè)四級(jí)考試術(shù)語解釋

1、商務(wù)英語專業(yè)四級(jí)考試術(shù)語解釋商務(wù)英語專業(yè)四級(jí)考試術(shù)語解釋1.globalcompany:跨國(guó)公司acompanythatintegratesitsinternationalbizactivitiesAmultinationalcpationmultinationalenterpriseisanganizationthatownedcontrolsproductionsofgoodsservicesinonemecountriesothe

2、rthanthehomecountry.（維基百科）2.jointventure:合資企業(yè)apartnershipthatisfmedbytwomepartiescooperatinginsomespecialbizactivities.abusinessprojectinwhichtwomecompaniesindividualshaveinvestedwiththeintentionofwkingtogether.（柯林斯詞典）3.

3、merger&acquisition:并購combiningoftwomeentitiesthroughthedirectacquisitionbytheassetsoftheother.transactionsinwhichtheownershipofcompaniesotherbusinessganizationstheiroperatingunitsaretransferredcombined.4.distributionchan

4、nel:分銷渠道；銷售渠道alltheganizationspeopleinvolvedinthephysicalmovementofgoodsservicesfromproducertoconsumer.5.listedcompany:上市公司acompanywhoseshareshavebeenquotedbytheStockExchange.Apubliccompanypubliclytradedcompanypubliclyhe

5、ldcompanypubliclylistedcompanypubliccpationisacpationwhoseownershipisdispersedamongthegeneralpublicinmanysharesofstockwhicharefreelytradedonastockexchangeinoverthecountermarkets場(chǎng)外交易市場(chǎng).（維基百科）6.Industrialcomplex:工業(yè)生產(chǎn)基地aman

6、ufacturingareathatconsistsofmanydifferentfactiesturningoutdifferentproducts.7.brrecognition:品牌認(rèn)知（度）；品牌識(shí)別aproductproductsthathashavebeenrecognizedappreciatedbylocalconsumers.8.specialtyshop:專賣店anoutletthatdealsinsellsapar

7、ticularlineofproducts.9.householdname家喻戶曉的名字abrpersoncompanyetc.thatisknowntoallverypopularinaplace.stagesnamelyintroduction投入期growth成長(zhǎng)期maturity飽和期decline衰退期.21.Seedmoney=seedcapital啟動(dòng)資金theinitialequitycapital股本usedtosta

8、rtanewventurebiz.themoneyyouhaveavailabletostartanewbusiness.（朗文詞典）22.liquidity流動(dòng)資產(chǎn)availablecashthecapacitytoobtainitondem.Infinanceacompanysliquidityistheamountofcashliquidassetsithaseasilyavailable.資產(chǎn)折現(xiàn)力23.exchangerate

9、匯率theamountofonecurrencythatcanbeboughtwithanother.thevalueofthemoneyofonecountrycomparedtothemoneyofanothercountry。24.multinationalcompany跨國(guó)公司averylargeganizationthatownscompaniesinmethanonecountryindertoobtainlowcostra

10、wmaterialsmakeefficientuseofalocalwkfce.25.moneymarket貨幣市場(chǎng)，金融市場(chǎng)theinstitutionspracticesthroughwhichshttermfundsarechanneledtobrowersentrepreneurs.Acountrysmoneymarketconsistsofallthebanksotherganizationsthatdealwithshtte

11、rmloanscapitalfeignexchange.（柯林斯詞典）allthebanksotherinstitutionsthatbuyselllendbrowmoneyespeciallyfeignmoneyfprofit.（朗文詞典）26.collateral擔(dān)保物，抵押品propertyanitemofvalueacceptableassecurity抵押品faloanotherobligation.被接受作為抵押或其他義務(wù)擔(dān)

12、保的財(cái)產(chǎn)propertyothergoodsthatyoupromisetogivesomeoneifyoucannotpaybackthemoneytheylendyou.（朗文詞典）27.DowJonesIndustrialAverage道瓊斯工業(yè)平均指數(shù)anindexofthesharepricesquotedontheNewYkStockExchangefagroupof30leadingindustrialcompanies.