淺析消費(fèi)心理對住宅室內(nèi)設(shè)計(jì)的影響

1、 分類號： J525.1 密級：不保密 UDC： 698 學(xué)校代碼：11065 碩士學(xué)位論文 淺 析 消 費(fèi) 心 理 對 住 宅 室 內(nèi) 設(shè) 計(jì) 的 影 響 淺 析 消 費(fèi) 心 理 對 住 宅 室 內(nèi) 設(shè) 計(jì) 的 影 響 隋蓉 隋蓉 指 導(dǎo) 教 師 孫寶珍 教授 學(xué)科專業(yè)名稱 設(shè)計(jì)藝

2、術(shù)學(xué) 論文答辯日期 2015 年 6 月 3 日 ABSTRACT In modern society, the consumption culture concept was put forward, and influence our life, especially in the aesthetic, consumer behavior and values influence character by environment i

3、nfluence and change happening. Residential interior design is based on the life of the consumer demand to carry out the work of the spirit, as consumer demand continues to increase, for the design requirements are consta

4、ntly strengthen. Grasp the different consumer psychology, will improve the service level of the interior designer, and also reflects the “people-oriented“ design concept. Home, is the rest of the people living space, acc

5、ording to the psychological needs of consumers on the interior design reasonable, targeted design, is the priority among priorities of residential design in the field of industry. Based on consumer psychology as the basi

6、s, the analysis and discussion of the consumption psychology ,respectively from the micro macro two aspects, to analyze the effect of consumers' gender, personality, age and educational background of the consumer psy

7、chology, and from the macro social class, culture, population analysis of consumer psychology. According to theory, the general consumer psychological reasons for three, in order to facilitate the future work to be

8、used. Then this paper discusses the indoor color design, interior design, interior design style and material effects of different consumer from the consumer psychology. Consumers have a psychological feelings will b

9、e mapped to the space environment, better reflects the “action“ and “reaction“, “influence“ and “affected“, residential interior design and consumption psychology of the relationship. In addition, through the analysis o

10、f consumer psychology and residential interior design elements, combined with the actual case to further explore the residential interior design and consumer psychology “influence“ and “affected“, implement the idea,