基于模糊需求的產(chǎn)品創(chuàng)新體驗(yàn)設(shè)計(jì)研究.pdf

1、湖南大學(xué)碩士學(xué)位論文基于模糊需求的產(chǎn)品創(chuàng)新體驗(yàn)設(shè)計(jì)研究姓名：何麗娟申請(qǐng)學(xué)位級(jí)別：碩士專業(yè)：設(shè)計(jì)藝術(shù)學(xué)指導(dǎo)教師：肖狄虎20080510AbstractThedutyofproductistosatisfypeople’sneedsWiththedeVelopmentofeconomyandsocietyandtechn0109y，people’sdemandsofemotionandexperiencearestrongerandstro

2、ngerAccordinglyaftersatisfyingthefunctionalneeds，productsshouldsatisfytherequirementofuser’sdeeperpsychologysuchasemotionalandexperienceneedsThethesisdiscusstherelationbetweenfuzzyneedinpeople’slifestyleandinnovationprod

3、uctexperiencedesigninthefieldofdesign，andgropethedeeperneed’smeaningfordesigndirectioninfutureFirstlythispaperintroducedthebackground，thepurposeandthemeaningsofinnovationproductexperiencedesignbasedonthefuzzyneedThenrese

4、archingthefuzzyneedfromconsumerpsych0109yandbehaViorandanalyzingthereasonsBasedontheneedtheory，thispaperconstructedtheminingsystemoffuzzyneed，andrisedthevalueopportunityaboutemotion，aesthetics，brand，society，capabilityand

5、functiontothestandardforproductAfterthenconnectedconsumerneedsandproductattributewithvalueinnovation，andconstructedtheFuzzyNeedMiningTheorvSolutionThemodelestablishedthetranslationprocessbetweenValueattributeandproductat

6、tributeOnthebasisofFuzzyNeedMiningTheory，thepapercombinedasitofresearchmethodologyaboutproductexperiencedesigninnoVationUsingthemethodofanthropologictoresearchthehumanbeing’sneedsandbehaVioreontainedtheleadingconsumertec

7、hnology，groupculture，productcultureandVALS2etcBesidessummarizetheanalysisofproductattributeandthemethodofValuebalance，toconstructtheframeandprocessofinnovationproductexperiencedesignresearchwhichisbasedonfuzzyneedsAftera

8、11thethesisbasedontheneedsofChineseuniversitystudents’lifestyleandtheirusingexperienceonmobilephone，andcollectingthesanlpleonthespottesearchtheuniversitystudents’needs，provedthattheresearchonfluzzyneedhaVeagreatmeaningan