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1、外文文獻(xiàn)翻譯譯文一、外文原文原文:原文:HowHowtotoincreaseincreasediversitydiversitythroughthroughyouryourrecruitmentrecruitmentpracticespracticesJeremyTipperIncreasingdiversitywhilstrecruitinghasbeenoneofthehottopicsintheUKemploymentmarket
2、placefthelastcoupleofyears.Thedebatehasoftenbeendrivenbythepublicsectwhichhasbeenthesourceofmuchbestpracticewhilstinthecpatesectlegalcompliancehasbeentheprimarydriverbehindmostdiversityrecruiting.TheintroductionofTheEmpl
3、oymentEqualityRegulations2003hasmadeitillegaltodiscriminateharassinthewkplaceonthegroundsofsexualientationreligionbeliefs.Howeverthethreatofbeingsuedshouldnotbethebackboneofyourdiversitypolicy.Economicscommercialadvantag
4、eprovidesolidfoundationsfmostcpateinitiativesthebusinesscasefincreasingdiversityviarecruitmentshouldbenodifferent.Outlinedbelowisaplanfdevelopinganeffectivediversityrecruitingstrategy.1.KnowyourmarketIndertoeffectivelyre
5、cruitfromminitygroupsitisimptanttounderstyouravailabletalentmarket.Useinternalresourcestohelpyougettoknowyourmarketplace.Marketresearchmarketingsalesdepartmentscpatecommunicationsfunctionstendtobearichsourceofinfmationin
6、relationtothediversityofyourcustomerbase.Learnfromyoursalesmarketingteamwhogiventhecommercialbenefitwillhavedevelopedasophisticatedstrategyfattractingretainingdiversecustomers.Inadditionofficialrecdsexistprovidingfurther
7、infmation.Fexamplethe2001censuscangiveanaccuratebreakdownoftheminityethnicpopulationofcommercialbenefittobegainedbywideningthecidatesearchtoincludediversegroups.JoelyWharton(exEuropeanheadoflateralrecruitmentatCreditSuis
8、seFirstBoston)comments:Manycompaniessimplyrecruitfdiversityasitisseenas“therightthingtodo”.Howeverthecommercialbenefitsofhavingawkfcewithgreaterculturalawarenessmepointsofviewdifferentapproachesbestpracticefromdifferenti
9、ndustrieswillleadtoimprovementtothebottomline.Itwillalsogenerategreaterrespectawarenessftheindividualamongstthewkfce.Appointingasenivisiblediversitychampionisessential.Oftenacompany’semploymentbrwillnotattractcidatesfrom
10、certaingroups.Therefeboththeinternalculturetheexternalemploymentbrhavetobechangedthebestwaytoachievethisistoleadfromthetop.VodafoneisoneganisationthathasapositiveapproachtoattractinginternationaltalentacrosskeyEuropeanlo
11、cations.Itisconsciousthatitisaglobalbusinesswantsitswkfcetoreflectthisrecognisingthatsharinglearningaboutculturaldifferencesiskeytoitsabilitytosucceedonaglobalscale.CapitalhasrunmanyrecruitmentprojectsfVodafonebuildingad
12、iversetalentpoolhasbeenakeyobjectiveonthemajityoftheseprojects.DrJohnSullivanheadofthehumanresourceprogrammeatSanFranciscoStateUniversityexchieftalentofficergloballyfAgilentTechnologiessuggeststhefollowingkeyfacetstothep
13、otentialcommercialimpact(source:DiversityRecruitingbyDrJohnSullivanwww.sfsu.edu):Achievingexcellencethroughaccesstoquality.Diversethinkingenhancesevaluationproblemsolvingabilityinpartduetodifferentframesofreference.Produ
14、ctsales.Productsalesincreaseasawkfcereflectstheinterestsneedsofthecustomerbasewhichfmostganisationsthesedaysisgloballydispersed.Productfeatures.Havingdiversityonproductdevelopmentteamshelpsensurethatproductshavefeaturest
15、hataredesiredcanbeeasilyutilisedbymepeople.Advertisingmarketingbecomemeeffective.Havingdiversepeoplecollabateonthedesignofadvertisingcampaignsresultsinameeffectiveprojectbecauseadvertisementscanbeunderstoodbyreachacultur
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