國際業(yè)務(wù)_新現(xiàn)實(shí),全球版本 international business_ the new realities, global edition 4th

1、CareerToolbox—IBSkillsBuilding.IBskillBuildingexercisesfacilitatethedevelopmentofspecificrelevantinternationalbusinessexpertisethatprepareMillennialsfthewkwld.IBskillBuildingexercisesareuniquetothe4thedition.GlobalEDGEIn

2、terExercisesineachchapterprovideinstructsabasisfstudentassignmentsprojects.theGlobaleDGe?knowledgeptalwasdevelopedunderthedirectionofcoauths.tamerCavusgilwhileatMichiganstateuniversity.YouCanDoIt—RecentGradsinIB.thisedit

3、ionoffersninebiographiesofrealuniversitygraduateswhohaveembarkedonfinatingcareersininternationalbusiness.theseinspiringstiesthreeofthemnewtothiseditionbringtheprospectofanexcitingIBcareertolife.FoCuSonConteMpaRyISSueStha

4、tMatteREmphasisonthenewIBenvironment.Comparedtoleadingcompetingtextsthenew4theditionpresentsmecurrentdeepercoverageofcontemparyIBtopicssuchasemergingmarketsdevelopingeconomiesgrowthoftheservicesectrisksinIBglobalizationt

5、echnologywomeninIBotherimptanttrends.EthicsCSRSustainabilityGovernancechapter.theauthshaverewrittenupdatedexpedthechaptertoincludethemostcurrenttopicsissuescompanyexamples.Ethicaldilemmasthroughoutthebook.ethicaldilemmas

6、arepresentedinthemajityofchaptersfocusonthedilemmasthatmanagersencounterattheboundaryofethicalnmsbusinesspractice.studentscanapplytheCKrethicalFramewk?fromChapter4toaddresseachdilemma.Groupprojectoncpatesocialresponsibil

7、ity.the4theditioncontainsanewcomprehensiveactivityinwhichstudentsdebatecpatesocialresponsibilityininternationalbusiness.InthisextendedclassroomtestedexerciselocatedintheInstruct’sManualstudentsdebatethemeritsconsequences

8、ofCsras‘executives’‘consumers’‘a(chǎn)ctivists.’CulturechapterexpedupdatedrewrittentoaddresstheissuestopicsofgreatestimptanceinteresttoMillennialsprofesss.Dedicatedchapteronemergingmarketsdevelopingeconomies.theonlyleadingIBte

9、xtwithaspecificchapterdevotedtoemergingmarketsdevelopingeconomies.Womenininternationalbusiness.Womencompriseabout50percentoftheundergraduateenrollmentinbusinessdegreeprograms.Womenincreasinglypursuecareersininternational

10、business.the4theditionistheonlytextwithadedicatedsectiondevotedtotheuniqueneedschallengeswomenfaceininternationalbusiness.Balancedcoverageofmultinationalenterprisessmallmediumsizeenterprisesbnglobals.unlikenumerousotherI

11、Btextbooksthe4theditionfeaturessubstantialcontentonthevarietyoffirmsactiveininternationalbusinesstoday.Balancedfocus.the4theditionoffersaglobalperspectiveavoidingexcessivefocusonspecificnationsregions.peRSonaLIzedLeaRnIn

12、gMyManagementLabdeliversonlineassessmentpreparationmaterialthathelpsstudentsstudyprepareactivelyfclass.Chapterbychapteractivitiesincludingpretestsposttestsvideocriticalthinkingexercisesemphasizecontentthatstudentsneedtor

13、eviewlearntosucceed.ThePearsoneTextletsstudentsaccesstheirtextbookanytimeanywhereanywaytheywant—includingonlinedownloadingtotabletcomputers.Apersonalizedstudyplanfeachstudentpromotesbettercriticalthinkingskillshelpsstude

14、ntssucceedinthecoursebeyond.InStRuCtSupptAACSBtaggingaccompaniesallendofchapterexercisestohelpinstructsidentifytheAACsBlearninggoalsthateachexercisesupptstoaidinmeasuringstudentlearningofcoursecontentwithinAACsBguideline

15、s.Alltestbankitemsaretaggedaswell.Instruct’sManual.theInstruct’sManualisauthedbyMartaszaboWhiteofGegiastateuniversitywinnerofnumerousteachingawards.thecuttingedgeManualprovidesnumerousresourcesfeachchaptersuchasexercises

16、criticalthinkingassignmentsdebatetopicsresearchassignments.TestItemFileauthedbyanassessmentexpertwithextensiveexperienceintestauthing.Itincludesapproximately100questionsperchapterallreviewededitedbytheauthstoensureaccura

17、cyappropriateness.testGentestGeneratingsoftwareisalsoavailable.NewlypreparedPowerPointslidesanImageLibrarycontainalloftheexhibitsfromthetextbook.AllPowerPointshavebeendevelopedclassroomtestedbytheauths.theseareavailablee