股份公司營(yíng)銷計(jì)劃

1、營(yíng)銷計(jì)劃營(yíng)銷計(jì)劃擬定人：吳登開擬定人：吳登開公司：景德鎮(zhèn)百匯商貿(mào)股份公司司：景德鎮(zhèn)百匯商貿(mào)股份公司10目標(biāo)與策略........................................................................................................2710.1概述....................................................

2、.............................................2710.2介紹：新產(chǎn)品組合.........................................................................2710.3每個(gè)產(chǎn)品線組的市場(chǎng)目標(biāo).............................................................2810.4銷售目標(biāo)

3、.........................................................................................2910.5各銷售渠道的的銷售目標(biāo).............................................................2910.6營(yíng)銷策略...........................................

4、..............................................3010.7價(jià)格政策.........................................................................................3011銷售計(jì)劃...................................................................

5、.........................................3111.1未來三年的銷售計(jì)劃.....................................................................3111.2銷售目標(biāo).....................................................................................

6、....3211.3圖表表示.........................................................................................3312營(yíng)銷預(yù)算............................................................................................................3

7、612.1營(yíng)銷費(fèi)用.........................................................................................3612.2市場(chǎng)預(yù)算圖表.................................................................................3713活動(dòng)時(shí)間表....................

8、....................................................................................4213.1表一.................................................................................................4213.2表二.......................

9、..........................................................................4313.3表三.................................................................................................4314評(píng)估與過程控制..............................

10、..................................................................4414.1結(jié)果.................................................................................................4414.2按金額計(jì)算的結(jié)果...................................