IT商業(yè)價值的管理認知研究.pdf

1、碩士學位論文碩士學位論文題目IT商業(yè)價值的管理認知研究商業(yè)價值的管理認知研究英文題目英文題目ACognitiveStudyonITBusinessValue姓名學號所在學院所在學院商學院商學院導師姓名導師姓名專業(yè)企業(yè)管理企業(yè)管理入學日期入學日期2011年9月答辯日期答辯日期汕頭大學碩士研究生畢業(yè)論文IT商業(yè)價值的管理認知研究IIAbstractWiththecomingof―BIGDATA‖eramemeenterprisesreali

2、zedatahasperatedintovariousfunctionalareasofallwalksoflifewhichhasbeenanimptantnewproductionfact.Analyzingdiggingusingthedatameanthearrivalofanewgrowthofsurvivalconsumersurplus.TheITarchitectureinfrastructurecarryvarious

3、businesstradeinfmationlogisticsinfmationstaffinteractionetc.HowtousetheresourcesofITtoexchangeinfmationtechnologyintoimptantproductionfactssuccessfullyhasattractedwidespreadattentionsfromnotonlyacademicfieldbutalsoenterp

4、risefield.Therefetheacademichastriedtousequantitativeresearchmethodofeconometricsmodelstatisticalanalysistocarryoutthetheeticalresearch.HoweverthephysicalindexislimitedftheITbusinessvaluememescholarstrytorevealtheITbusin

5、essvaluefromtheperspectiveofcognitions.ThispapergoesalongthecognitiveperspectivebytheapplicationofRGTISM.WechosetherepresentativelistingcpationasstudyobjecttrytorevealtherichmeaningsinfluencingfactsinternallogicofITappli

6、cations.Eventually，wegetafourteendimensionclassificationtableofITbusinessvalue.AccdingtothetablewesuggestthateachenterpriseITbusinessvaluedifferencesbutthecebusinessvalueisverysimilar.AfterdeconstructingITbusinessvaluedi

7、mensionthispaperfindsthattherearethreekindsofenterprises―staffiented‖―productiented‖―swinging‖.ITbusinessvaluefromdifferententerprisesexistthefocuswhichmeansnotevenlydistributedineachvaluedimension.Theindustry，infmatizat

8、ionhistypersonalknowledgestructureeffecttheITbusinessdistributionstosomeextent.ThereisexactlyafuzzycausalityoftheITbusinessvalueintheinternallogicwhichisgreatlyaffectedbytherespondents`wkexperience.Theresultsofthisstudyc

9、anhelptoundersttheconnotationofITbusinessvalueitsoperationmechanismfromthebusinesspractice.Ontheotherhthisstudyprovidesatheeticalreferenceftheenterprisemanagementoninfmationstrategy.Keywds:ITbusinessvalueManagementcognit