1、廈門大學(xué)碩士學(xué)位論文海上運(yùn)輸服務(wù)業(yè)中的航運(yùn)聯(lián)盟分析姓名:廖傳杰申請學(xué)位級別:碩士專業(yè):服務(wù)貿(mào)易學(xué)指導(dǎo)教師:胡朝霞20070401AbstractWiththedevelopmentofinternationaltrade,maritimetransportservicebecomesmoreandmoreimportantSince1990s,aneworganization“ShippingAlliance’hasattractedm
2、oreattentionandresearchesaboutshippingallianceshavestartedanddevelopedShippingalliancesarecreatedforrequirementofworldwidetransporterandhigherqualifiedtransportserviceShippingalliancesarealsothecreatureofcooperationofshi
3、ppingcompaniesSince,cooperationbecomesmorecommonandextensiveEverycompanywantstousealliancestoshareports,reschedulelines,enhancefrequencyofshipmentandaccordinglythequalityoftransportserviceUntilnowtherearefourmajorshippin
4、galliances:CKYHalliance,NewWorldalliance,GrandallianceandUnionallianceTheinventionofshippingalliancemarkscooperationmoreimportantbeyondcompetitionandtheseshippingcompaniesaremakingeffortstocooperatemoreinshippingindustry
5、ResearchesbeforeoftencomparedshippingallianceswithothercooperatedorganizationinordertodiscusstheprosandconsofalliancesThispaperwilluseknowledgeofeconomicstevealthetrueincentiveandtoanalyzetheimprovementofperformanceAtthe
6、sametime,thispaperhopethetheoreticalanalysiscanbehelpfultodevelopmentofshippingindustryandcompaniesThispaperanalyzesshippingalliancesfromexteriorenvironmenttointeriorincentiveAtfirst,chapter1introducesthehistoryandrelate
7、dtheoriesofshippingalliancesChapter2mainlyintroducesexteriorenvironmentofalliancesThroughanalysisofmarketstructureandmaritimetradebarriers,thischaptershowsaconsolidatedexteriorbackgroundofcreationofshippingalliancesAndch
8、apter3revealstheinteriorincentivesofcompaniesandmakesoutthatprofitsaretheoriginalreasonswhycompaniesunitesThischapteralsousesknowledgeofGameTheorytoanalyzetheinventionofalliances,theequilibriumsupplyofshipmentandthestabi
9、lityofshippingalliancesAndthen,chapter4choosesCKYHallianceastheobjectofempiricalresearchFromtheempiricaldataanduseofrelatedeconometricalmodel,thischaptershowswhetherthesetupofCKYHbringsimprovementofperformanceinfactChapt