三峽電力營銷問題的研究.pdf

1、重慶大學(xué)碩士學(xué)位論文三峽電力營銷問題的研究姓名：馬振波申請學(xué)位級別：碩士專業(yè)：工業(yè)工程指導(dǎo)教師：汪泉弟程永權(quán)20031202英文摘要ABSTRACTAlongwiththedeeplyreformingofelectricpowersystemaimpowerplantseparatefrompower鰣dandcompetitivetonetworkinourcountrytheelectricpowermarketingofgene

2、rationcompanyhasbecomeanewquestionfordiscussAsaindependentpowercompanyChinaYangtzePowerCompany(CYPc、willhowtoaffrontthisnewproblem，theauthorhasstudiedthemarketingstrategyofThreeGorgeselectricpowerandcorrelationproblemssu

3、chastheaimmarket，electricpowerpricetopowergrid，straightpowersupplytobigconsumerAsamarketaction，theoperationofelectricpowermarketingisinfluencedbythegovemrnent，electricpowergrid，consumersetcmanyotherfactorsViathestudyrefo

4、rmingschemeoftheelectricpowersystem，thispaperhasanalyzedtheouterenvironmentsarefacedtothemarketingofThreeGorgeselectricpowerOnthebasisofresearchesonelectricpowermarketoperationsystemaboutEngland，AustraliaandArgentina，the

5、paperhassummarizedtheirsuccessfulexperiencescombinedwiththeexperimentalunitinstancesofelectricpowermarketoperationwhichhavebeenimplementedinOUt“country(Sichuanprovince，Hunanprovince，SandongprovinceandShanghai)，thepaperpr

6、ospectedthepossibleadoptNeoperationmodeofourelectricpowermarket，suppliedtheusesforreferencetothemarketactionofgenerateelectricityside(independentpowercompany)，providedthetechniquepreparationtoimplementtaskofelectricpower

7、marketingOnthebasisofinvestigatingandanalyzingtheeconomydevelopmentlevelofThreeGorgeselectricpoweraimmarket，thepaperhasstudiedthetotalelectricpowerconsumptionlevelofTingeGorgeselectricPpweraimmarket，loadincreasingrateand

8、thepotentialofelectricpowerconsumption，settledthebaseofestablishingmarketingstrategy／nallusiontothekeyproblemsofThreeGorgeselectricpowermarketingsuchaselectricpowerpricetopowergrid，electricpowerpriceselltoconsumers，thepa

9、perfullyanalyzedthecomposingfactorsofThreeGorgeselectricpowerpricetopowergridOnthebasisoffullyprecalculatedtheaverageelectricpowerpricetopowergridofindependentpowerplantintheareaswhichbuyingelectricpowerfromThreeGorgesPo