華錦集團盤錦乙烯公司發(fā)展戰(zhàn)略研究.pdf

1、大連理工大學碩士學位論文華錦集團盤錦乙烯公司發(fā)展戰(zhàn)略研究姓名：趙素玲申請學位級別：碩士專業(yè)：工商管理指導教師：汪克夷王雪華2001.3.1AbstractWiththerapidprogressoftheeconomicglobalizationandChina’SenteringintotheWorldTradeOrganizationsoon1ater，aswellastheswiftdevelopmentofChina’ssoci

2、alistmarketeconomyourdomesticmarketispresentlyinterfacingintotheinternationalmarketItmeansagreatnumberofhighqualityandlOWpriceproductswillaccesstOChinesemarket，whichwillresultinfiercecompetitioninourpetrochemicalindustry

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4、a’Smiddie—sizedindustryH0wevertheoutsideenvironmenthaschangedalot，whichbringsmoreandmoredifficultiestoitsproductionandmanagementbyweakeningitsadvantagesItisthehightimeforittofacethechoicewhetheritwillsurviveandgetfurther

5、developmentornotWecanseebothopportunityagainstchallengeandbothhopesagainstdiffiCU】tyaccompanyingwithjtsimu】taneous】YThethesiSabidesbymodernmanagingprincipleUponadoptingthemethodsasintegrationoftheorywithpracticesurveyand

6、research。analyticalstatisticsandforecast，throughthecarefullyanalysisandstudyoftheenterprises’innerandouterenvironmentitconfirmstheopportunityandthreatstheenterprisewillfaceaswellasitsstrengthsandweaknessesItputsforwardon

7、goingstrategiesandtargetsforPEICbyprovidingsomespecificmeansandmeasuresoffinancingitsassetsvalue，importingforeigninvestmenttojointventure，implementingretrotitandexpansionprojects，adjustmgproductsmix，digginghumanresources