招商銀行發(fā)展史綱

1、1招商銀行發(fā)展史綱目錄（2006年版）開篇誕生....................................................................................................................5一、背景............................................................................

2、.....................................51、中國金融體系的源頭活水........................................................................52、蛇口“試管”........................................................................................

3、....63、財(cái)務(wù)公司....................................................................................................7二、籌建........................................................................................................

4、.........71、“拓荒?！?.................................................................................................72、“袁庚不會拆爛污的！”..........................................................................83、運(yùn)籌帷幄..........

5、..........................................................................................94、“一大會議”............................................................................................10第一部分艱苦創(chuàng)業(yè)時(shí)期（1987—1992）......

6、..........................................................12一、成立...............................................................................................................131、呱呱墜地.....................................

7、.............................................................132、風(fēng)華初現(xiàn)..................................................................................................14二、有規(guī)矩才成方圓..........................................

8、.................................................151、建立董、監(jiān)事會制度..............................................................................152、第一次擴(kuò)股增資.....................................................................

9、.................163、把“董事會領(lǐng)導(dǎo)下的行長負(fù)責(zé)制”寫進(jìn)章程......................................174、建章建制..................................................................................................17三、蛇口突圍............................

10、...........................................................................181、三地布局..................................................................................................192、區(qū)域性商業(yè)銀行............................

11、..........................................................193、走向全國..................................................................................................20四、“招銀模式”..............................................

12、...................................................211、業(yè)務(wù)新穎，服務(wù)出色..............................................................................222、風(fēng)險(xiǎn)管理，棋高一招.................................................................

13、.............233、“六能”機(jī)制，激發(fā)活力........................................................................244、“專家治行”，卓有成效..........................................................................245、人才培養(yǎng)，不遺余力..................

14、............................................................256、“招銀精神”，光芒初綻..........................................................................26五、離岸業(yè)務(wù)...............................................................

15、........................................271、中國第一家開辦離岸業(yè)務(wù)的試點(diǎn)銀行..................................................272、“拿來主義”............................................................................................273、最具市場

16、競爭力的兩大利器..................................................................284、在風(fēng)險(xiǎn)與效益之間平衡..........................................................................29六、總分行關(guān)系變遷...............................................

17、............................................291、總、分行獨(dú)立法人制..............................................................................292、一級法人、二級核算制.......................................................................

18、...303、直屬分行、管轄分行制..........................................................................31附件13一、新老更替.......................................................................................................711、平穩(wěn)過渡......

19、............................................................................................722、兩份“見面禮”......................................................................................73二、中期戰(zhàn)略.......................

20、................................................................................75三、質(zhì)量是發(fā)展的生命線...................................................................................771、“十個嚴(yán)禁”..................................

21、..........................................................772、“管理文化”............................................................................................783、試行風(fēng)控集中制.................................................

22、.....................................79四、品牌初立.......................................................................................................811、“穿州過省，一卡通行”.........................................................

23、...............812、“一網(wǎng)通天下”........................................................................................823、借力“電腦節(jié)”......................................................................................834、全行聯(lián)動，

24、整體營銷..............................................................................845、“新世紀(jì)、新形象、新服務(wù)”................................................................846、“強(qiáng)強(qiáng)聯(lián)合”...............................................

25、.............................................85五、以服務(wù)立品牌...............................................................................................861、儲蓄全系統(tǒng)“貫標(biāo)”.........................................................

26、.....................862、在磨合中成長..........................................................................................873、明星品牌“一卡通”..............................................................................884、9555

27、5：最佳呼叫中心............................................................................89六、網(wǎng)上銀行領(lǐng)跑同業(yè).......................................................................................901、初露鋒芒.............................

28、.....................................................................902、首創(chuàng)“手機(jī)銀行”..................................................................................913、資金匯劃e時(shí)代..............................................

29、........................................92七、業(yè)務(wù)、文化雙豐收.......................................................................................93第四部分邁向國際化發(fā)展時(shí)期（2002—2005）....................................................95一

30、、力創(chuàng)股市藍(lán)籌，打造百年招銀...................................................................961、一波三折..................................................................................................962、脫胎換骨.........................

31、.........................................................................983、力創(chuàng)股市藍(lán)籌..........................................................................................99二、理念與時(shí)俱進(jìn).....................................

32、........................................................1011、“三鐵降不良”......................................................................................1012、“效益、質(zhì)量、規(guī)模協(xié)調(diào)發(fā)展”...............................................

33、.............1033、經(jīng)營戰(zhàn)略調(diào)整........................................................................................104三、入世挑戰(zhàn)與“三步走”.............................................................................1051、經(jīng)營網(wǎng)絡(luò)化......

34、......................................................................................1052、資本市場化............................................................................................1063、管理國際化......................

35、......................................................................107四、比翼齊飛.....................................................................................................1091、零售業(yè)務(wù)：繼續(xù)領(lǐng)跑..........................

36、..................................................1092、公司業(yè)務(wù)：自我突破............................................................................1143、信用卡：光榮與夢想之旅................................................................

37、....117五、品牌提升.....................................................................................................1301、三大挑戰(zhàn)................................................................................................1