x船舶代理公司發(fā)展戰(zhàn)略研究

1、最新 精品 Word 歡迎下載 可修改X 船舶代理公司開(kāi)展戰(zhàn)略研究 船舶代理公司開(kāi)展戰(zhàn)略研究摘要 摘要國(guó)際船舶代理業(yè)作為連接世界各地港口、船舶和貨主多方的紐帶和橋梁，它是國(guó)際航運(yùn)業(yè)和國(guó)際貿(mào)易的派生產(chǎn)業(yè)，其自身的開(kāi)展和壯大是伴隨著國(guó)際海運(yùn)事業(yè)和國(guó)際貿(mào)易的日益完善而實(shí)現(xiàn)的，它所呈現(xiàn)的作用除了表達(dá)在利于世界經(jīng)濟(jì)的開(kāi)展之外，同時(shí)還提高了國(guó)際航運(yùn)業(yè)的效率，實(shí)現(xiàn)了更完善地為國(guó)際貿(mào)易效勞的目標(biāo)，而國(guó)際船舶代理業(yè)最重要最關(guān)鍵的作用那么是表達(dá)在對(duì)國(guó)

2、際經(jīng)濟(jì)交往、國(guó)際運(yùn)輸事業(yè)和國(guó)際進(jìn)出口貿(mào)易產(chǎn)生了積極的影響?？陀^環(huán)境和主觀因素成為不斷影響中國(guó)船舶代理業(yè)的因素。當(dāng)今世界的潮流和趨勢(shì)是效勞和貿(mào)易存在著越來(lái)越緊密的聯(lián)系性，經(jīng)濟(jì)一體化的進(jìn)程也日益加快，在這樣的大背景大潮流大趨勢(shì)下，船東由海運(yùn)承運(yùn)人轉(zhuǎn)變?yōu)榫C合物流經(jīng)營(yíng)的現(xiàn)象越來(lái)越多，只有完善和成熟的船代效勞才能滿足市場(chǎng)的要求，多樣化的需求也就成為趨勢(shì)。除了這樣的客觀環(huán)境，還存在著宏觀環(huán)境，即當(dāng)前我們正面臨著的金融危機(jī)和中國(guó)參加 WTO 承諾的兌

3、現(xiàn)，如此復(fù)雜和多變的外部環(huán)境使得不管是船舶代理企業(yè)經(jīng)營(yíng)者還是船舶代理企業(yè)本身，都面臨著嚴(yán)峻的挑戰(zhàn)和關(guān)于生存和開(kāi)展的抉擇。由此可見(jiàn)，順勢(shì)而為、審時(shí)度勢(shì)，把握事變機(jī)遇是船舶代理企業(yè)生存下午的武器，另外，還需要睿智的智慧和深邃的目光，這樣才能更好地為企業(yè)未來(lái)開(kāi)展進(jìn)行戰(zhàn)略性謀劃，更好地推動(dòng)企業(yè)的迅猛開(kāi)展。本文以宏觀環(huán)境為出發(fā)點(diǎn)，把天津港地區(qū)的船舶代理企業(yè)作為典型的案例，介紹了關(guān)于船舶代理業(yè)務(wù)的定義，分析了其特點(diǎn)、概念和業(yè)務(wù)來(lái)源，還說(shuō)明了它的類(lèi)別

4、分別是大型船舶代理企業(yè)，中小型船舶代理企業(yè)。 尤其是深入闡述了一個(gè)問(wèn)題——船舶代理工作是非常非常重要的，當(dāng)然，船舶代理企業(yè)在不斷開(kāi)展的同時(shí)也需根據(jù)行業(yè)環(huán)境認(rèn)清存在的問(wèn)題和企業(yè)的現(xiàn)狀。 船舶代理企業(yè)轉(zhuǎn)型戰(zhàn)略總體戰(zhàn)略是通過(guò)戰(zhàn)略選擇制定出來(lái)的，而且還據(jù)此制定了促使投入擴(kuò)張型轉(zhuǎn)型戰(zhàn)略、穩(wěn)定開(kāi)展型轉(zhuǎn)型戰(zhàn)略順利實(shí)施的職能優(yōu)化轉(zhuǎn)型戰(zhàn)略，除此之外還提出了相應(yīng)的實(shí)施對(duì)策。 本文提出，為了到達(dá)“公共代理人〞向“港口物流效勞提供人〞和“航運(yùn)交易平臺(tái)經(jīng)營(yíng)人〞順

5、利進(jìn)行角色互換的目標(biāo)，以確立地區(qū)船代行業(yè)領(lǐng)導(dǎo)者的角色，保證增長(zhǎng)客戶(hù)資源和業(yè)務(wù)量，使得航運(yùn)交易平臺(tái)經(jīng)最新 精品 Word 歡迎下載 可修改requirements , diverse needs will become a trend. In addition to such objective environment , there is still a macroeconomic environment that we are

6、currently facing a financial crisis and China's WTO commitments to be honored , so complex and volatile external environment makes both ship agency business operators or shipping agency business itself are facing ser

7、ious challenges and on the survival and development decisions. Thus, the flow, the situation, seize opportunities Incident afternoon the ship agency business survival weapon also need wisdom and deep wise eyes , so as to

8、 better serve the development of the company's future strategic planning, better to promote the rapid development of enterprises .In this paper, the macroeconomic environment as a starting point, the Tianjin Port Are

9、a shipping agency business as a typical case , information on the shipping agency business define, analyze its characteristics , concepts and sources of business , but also to clarify its categories are large ship agency

10、 enterprises , small and medium ship agency business. Especially into the details of a problem - ship agency work is very, very important, of course , ship agency business in the growing industry environment but also to

11、be based on clear understanding of the problems and the status of enterprises . Shipping agency business transformation strategy overall strategy is worked out through a strategic choice , but also promote investment whi

12、ch developed dilated transformation strategy , stable smooth implementation of development-oriented strategic transformation functions optimized transformation strategy , in addition to the corresponding proposed impleme

13、nt countermeasures. In this paper , in order to achieve “ common agent“ to “ port logistics service provider “ and “ maritime trading platform operator“ role reversal smooth target ship on behalf of the industry to estab