望亭發(fā)電廠競(jìng)爭(zhēng)戰(zhàn)略研究——通過低成本戰(zhàn)略贏得市場(chǎng)競(jìng)爭(zhēng)優(yōu)勢(shì).pdf

1、東南大學(xué)碩士學(xué)位論文望亭發(fā)電廠競(jìng)爭(zhēng)戰(zhàn)略研究——通過低成本戰(zhàn)略贏得市場(chǎng)競(jìng)爭(zhēng)優(yōu)勢(shì)姓名：潘亞鴻申請(qǐng)學(xué)位級(jí)別：碩士專業(yè)：工商管理指導(dǎo)教師：仇向洋20061201studyingonthecompetitivestrategyofWangtingpowerplant———名ainingmarketcompetitiveadvantagewithlowcoststrategyGraduate：PANYahongSupervisor：QraXiang

2、yangSoutheastUniversityAbstractElectricpowerindustryis013eoftraditionalpublicutilitiesandkeepsasteadygrowthinyearsforitsspecialstatusinthenationaleconomicsHoweverwiththede印reforfftationintheelectricpowerinstitutionthepow

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5、nagementmethod011theanalysisofthepresentindustrial，economicandmarketingsituationsofpowerutilitytogetherwiththedevelopingdemandsfortheindustryafterreformThearticlestudieshowthepowerenterprisesmabstrategicpolicies011thebas

6、eoftheSWOTanalysisLastlythedissertationputsoutSOmemeasuresandsuggestionsforlowcoststrategyOiltheeApcricilgeofWangtingpowerplantandtheperformanceofvaluechainanalysisaswellasthereferenceofSomepracticalmanagerialmethodsKeyw