跨國戰(zhàn)略聯(lián)盟伙伴關(guān)系選擇及機制創(chuàng)新研究.pdf

1、山西財經(jīng)大學碩士學位論文跨國戰(zhàn)略聯(lián)盟伙伴關(guān)系選擇及機制創(chuàng)新研究姓名：平偉申請學位級別：碩士專業(yè)：@指導教師：史天林2010跨國戰(zhàn)略聯(lián)盟伙伴關(guān)系選擇及機制創(chuàng)新研究ⅡABSTRACTThemultinationalstrategicallianceisakindofstrategicsynergeticpartnershipwhichisestablishedbytheenterprisesfromdifferentcountriesund

2、ertheprerequisiteofrespectiveindependenceinordertealizethecommonstrategicgoals.Andthecooperativepartnerscanimproveadvantagesandscatterrisksbymaintainingmutualcooperationinsomefields.Asakindof“cocompeteandwinwin“developme

3、ntpatternithasbeengettingthesolicitudeofscholarsandthefavorofentrepreneursincreasinglysinceitappearsanditsdevelopmentalsoshowsarisingtendency.Butthemanagementanddevelopmentofthemultinationalstrategicalliancearenotplainsa

4、ilingforalotofuncertaintyfactorsthatobstructthenormaldevelopmentofthealliancepartnerrelationineverylink.Theselectionofthecooperativepartnersandthemechanismsbasedonthepartnershipareallthecruciallinksthatdecidethestrategic

5、alliancesucceedornot，andthataffectthepartnershipexistenceanddevelopment.Sojustbasedonthisthispaperwillresearchtheselectionofthecooperativepartnersandtheinnovationofmechanisms.Theselectionofthecooperativepartnersisbasican

6、dcrucialforthemanagementofthemultinationalstrategicalliancetoselectthecooperativepartnerscarefullyisalsotheprerequisiteconditiononwhichalliancedevelopssmoothly.Ingeneralthestandardofselectionfollowstheprincipleof“3C“whic

7、hmeansCompatibilityCapabilityandCommitment.Meanwhileaccordingtotheprincipleof“3C“thespecificinvestigationindicesarebedesignedincorrespondencewitheveryprincipleandthecomprehensiveappraisalmarkingandstatisticsforcandidatep