供應(yīng)鏈管理中的批量與定價(jià)聯(lián)合決策研究.pdf

1、代號10701分類號F274學(xué)號0423121483密級竺要而普童手斜輟囊警碩士學(xué)位論文題(中、英文)目供應(yīng)鏈管理中的批量與定價(jià)聯(lián)合決策研究ThecombinedResearchofQuantityandPricingStrategyintheSupplyChainManagement作者姓名李圣霞指導(dǎo)教師姓名、職務(wù)劉三陽教授學(xué)科門類一簧理望學(xué)科、專業(yè)筻理科學(xué)董王程提交論文日期二00七年一月AbstractAbstractTosolve

2、theproblemsofcoordinationandoptimizationinsupplychairmanagement，combinedorderquantityandpricingstrategyisdiscussedinthispaperWiththeuseoftheoptimizationdiscount砸cingandgametheorytheincomeofthewholesupplychainisimprovedFi

3、rstlythemaintheoriesofthesupplychainaresummarizedincludingtheresearchbackground，thestructure，thesignificanceandthefurtherdevelopmentThentheimportanceofthecombinedresearchofquantityandpricingstrategyisputforward，andthequa

4、ntityandpricingproblemsareanalyzedseparatelySecondlythecombinedorderquantityandpricingstrategyproblemsundercertaindemandarediscussed，andthecombineddecisionisanalyzedbothinthelinearandtheelasticalconditionsAtthesametime，t

5、hediscountpricingmethodisusedintheconditionofperfectinformationBoththesupplierandtheretailergetmuchmoteprofitincombinedconditionthanseparatecondition，andthemostimportantisthattheprofitofthewholesupplychainisincreasedFina

6、llytheproblemsinstochasticdemandenvironmentarediscussedOnoneside，weanalyzethecostandtheprofitintheconditionofperfectinformation，findthebestpointofquantityandpricewiththeuseofthediscountpricing，andgetthebalanceofthesupply

7、chainOntheotherside，theproblemswiththeasymmetricinformationarediscussed，andseriesofquantity—pricebillsaremadeundertheparticipationconstraintandtheincentivecompatibilityconstraintwiththeuseofthetheoryoftheprincipal—agenta